What feels like eons ago, I was introduced to the Gucci Soho Disco Bag, and that bag quickly became one of my most beloved bags and a bag that, at times, you couldn’t walk a city block without seeing someone else carrying as well. There are so many reasons that the bag was a great success, and now, the Gucci Blondie aims to follow up the Soho Disco’s success story.

The evolution of the brand and the design only makes sense that there is an update on this bag, but fear not, many elements remain. The reason this bag is so versatile and adored stems from its usability, functionality, and surprisingly spacious interior.

Gucci Blondie Bag 2 of 6

New Design Elements

Part of the Gucci Blondie Family, the Gucci Blondie Small Shoulder Bag gives you that soft, rectangular camera style bag with the round Interlocking leather G on the front. This GG design originates from the House’s archives, which the brand has continued to pull from to offer that feeling of historical codes.

Gucci Blondie Bag 3 of 6
Gucci Blondie Bag 4 of 6

Aside from that, the bag also features diagonal stitching across the front, giving a nice finishing touch. The side tassel detail will feel like a Deja Vu because it is. The shoulder strap is adjustable with a 21.4″ drop, allowing crossbody wear.

What Fits

I think one of the elements of this bag that sells me the most is how seemingly compact yet entirely spacious it truly is. Dimensions are 8.3″W x 6.1″H x 3.1″D, and the bag feels entirely light, which means daily carrying isn’t a pain (literally).

What fits in the Gucci Blondie
Gucci Blondie Bag 6 of 6

As you can see from this photo, my daily items fit easily inside, including a sunglasses case with sunglasses, a small wallet, my kid’s meds, my phone, lipsticks, snacks, and other small items. For a life on the go, a bag like this will be one you will grab often.

Buy now for $1,790 via Gucci.com.

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Gabz
Gabz
2 months ago

Disco is nicer

Yazi
Yazi
2 months ago

I hate to say it but it looks like a fake Gucci bag.

Ζoe
Ζoe
2 months ago

Turning heads? That’s a good one!

Ali A
Ali A
2 months ago

I just purchased the soho disco (pre-loved) after having it on my wishlist since 2017. I strongly dislike the logo on the new bag, as well as the price. I do appreciate that the reinvention will keep the soho disco “relevant” longer, even though I love it regardless.

SonShownu
SonShownu
2 months ago

the tassel looks cute, but the big logo reminds me of ‘Xena Warrior Princess’ : Chakram weapon.

EconomicallySavvy
EconomicallySavvy
2 months ago

Why did I initially think this was a Tory Burch…until I turned my head…lol.

Mopsy
Mopsy
2 months ago

I miss the Soho Disco. Would look at this one in person though.

Passerine
Passerine
2 months ago

Except in price! $1800 for what is essentially a Disco with tassels seems excessive.

Samantha
Samantha
2 months ago

Do you know if the tassel is removable?

Adwoa
Adwoa
2 months ago

My soho disco is my favourite bag! Loving some of the new colours, but I’m wondering why this costs twice as much as the disco!

Sandy
Sandy
2 months ago

There are other colors, more appealing IMO. I think it’s a great bag!

Samantha
Samantha
2 months ago

I like the blue; it’s so pretty.

Melissa Glover
Melissa Glover
2 months ago

No more rose beige or bright red sadly.

J B
J B
2 months ago

Nix the tassel.

Mia
Mia
2 months ago
Reply to  J B

The top of this tassel seems unfinished, like it’s missing something.

Ami
Ami
2 months ago
Reply to  Mia

On the Soho Disco, there was a silver or gold hardware detail that held the tassel together and attached it to the bag. It’s that exact detail which makes me think that the Soho looks more lux than this version.

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