If you ask us, Saint Laurent has been on a roll lately. From the cult-favorite Icare Maxi Shopper to of-the-moment Le 5 à 7 It-Bag, Saint Laurent really feels better than ever right now. The brand knows what works for them and rarely strays, offering fresh takes on successful silhouettes season after season in a color palette that though strong, is to be expected. Don’t just take it from us, either, Vogue Business reports that Saint Laurent had an impressively strong third quarter with parent company Kering reporting a 30% increase in sales.
Creative director Anthony Vacarello continues to hone in on his vision for the Parisian brand, and whereas other brands jump through hoops to stand out from the crowd, Saint Laurent stays true to its core DNA, despite all of the noise. There is something to be said about knowing what to expect from a brand, and its fans get just that season after season: the Saint Laurent they know and love.
A Brand New Bag
At the core of the brand’s DNA comes the iconic YSL logo, and it is the focal point of the otherwise simple Le 5 à 7 Shoulder Bag. For winter 2022, the bag is updated in an easy, soft silhouette that bears the same logo and closure as the original but in a roomier silhouette that’s perfect for everyday wear. A daily carry is all about grabbing and going, and this bag is perfect for that. With overall dimensions of 9″ L X 8.7″ W X 3.5″ D, two main interior compartments, and one interior zipped pocket, this bag has all the makings of your daily hauler. Shop via Saint Laurent for $2,350.
