At the end of July, actress Jane Birkin announced that she wanted the iconic Hermès bag she inspired renamed until the brand improved its treatment of crocodiles. Hermès was quick to address her concerns, and now the brand has announced that she’s withdrawn her request.

According to Bloomberg, Hermès announced on Friday that Birkin was pleased with the steps the brand has taken to ensure humane treatment of the crocodiles whose hides are turned into bags and no longer wanted her name disassociated with the design. Those steps include a new agreement with suppliers on ethical conditions for animals and a promise to cease use of one particular farm in Texas if it fails to comply with the company’s slaughter standards again in the future.

The Texas farm highlighted in Hermès’s statement was the subject of a PETA investigation and video earlier this year, and the contents of that video were reportedly what motivated Birkin to speak out in the first place. Now, though, it appears all is well between designer and muse.

P.S. Please consider supporting our small, bag-loving team by clicking our links before shopping or checking out at your favorite online retailers like Amazon, Neiman Marcus, Nordstrom, or any of the listed partners on our shop page. We truly appreciate your support!

Share Your Thoughts With Us

  • So that’s that then.

    • PJGambler

      Yep; could it also be that she gets a certain % on each Birkin bag sold?………

      • Maggie

        If that’s the case, then she probably already has so much money it doesn’t matter. I think she is genuinely upset about the mistreatment. Who knows though?

      • PJGambler

        yes, i may be too harsh–crocodile purses kind of gross me out so this could be affecting my opinion

      • celline

        hi anyone know how much price birkin30 at madrid? thx..

  • Natasha

    I’m pretty sure she got some big bucks to change her mind so quickly

    • like Cindy implied I am stunned that any body can make $5241 in one month on the computer. try this website on `my` `prof1le`

      ^cccccccc