Marc Jacobs Medium Incognito Bag

While Marc Jacobs was practically printing money at Louis Vuitton, things at his own line, especially his handbag line, got a little bit…stale. After the brand enjoyed huge success with its hit Stam Bag in the mid-2000s, little in the way of a true hit materialized to take the brand into the post-It Bag era. Now that Jacobs has left Vuitton to bolster his own brand in advance of an IPO, its handbags are being overhauled, and that starts with Marc Jacobs Resort 2015.

The line includes the simple, circular-closured Trouble flap shoulder bag in several sizes and fabrications (including a pricey ostrich version that will set you back nine grand), as well as the previously introduced Incognito bag in two different leather textures.

The bags are markedly more simple than the pieces that Jacobs has often been known for in the past, both at Vuitton and his own line, and longtime Jacobs fans will also notice an increase in price. The day bags range in the mid-$2000s, depending on leather texture, and exotics beyond just those in the Moda Operandi pre-sale, which runs through June 30, are forthcoming. Check out our selections below or shop the full trunkshow via Moda Operandi.

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  • AshleyG

    OMG I LOVE the Incognito bag!!! Perhaps it’s overpriced…BUT, I still love it!

  • shueaddict

    MJ was my first ever designer handbag and as much as I still love Marc Jacobs ( despite the hiatus from the quilted Stams) I simply cannot get behind a 3k non exotic Trouble bag , gaudy gold chain notwithstanding .

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  • Patsy

    The incognito reminds me of Mark Cross madison bag.

  • Georgie

    I love the Incognito!

  • Sandy

    At first I was thinking meh, but taking a second look there are some really great things about the Incognito bag. The slouchy gussets that zip all the way out…you would be able to reach into that bag easily. The double zip top (a little Chloe rip off but still)….I do not think that I would purchase the bag yet…but maybe its a keeper.

  • uadjit

    The incognito looks very similar to the new “Pandora Flap” bag coming out for Fall from Givenchy

    • Megs Mahoney Dusil

      YES it does!

      • louch

        I’d take the Givenchy any day. The slouchiness and minimal design is far better.

  • Casey

    The Incognito actually looks like an evolution of the Stam. Many bags have two zippers, I wouldn’t necessarily call it a rip off of Chloe though…

  • dela

    For a second I thought I was viewing Kate Spade bags.

  • Bebe

    It’s to expensive for this kind off deisign

  • pixiegirlie

    I really miss his quilted line. None of his bags since he left LV have really done it for me some have had elements I like but not enough to buy. That combined with the staggering price increase has really turned me off of the brand. The incognito bag is the one I like the most but not enough to spend over 2 k for it. There are other bags in that price range I like a lot more. I also feel like it cheapens the bag to have the brand name printed on the bag vs having a name plate or even imprinting it. I know it’s popular to print on LV bags but there’s a big difference between getting something personalized with your initals vs the brand logo. I miss his quilted bags for only $1000-1300.

  • ElainePG

    Marc Jacobs bags were the first designer bags I invested in. When I learned that he was discontinuing the quilted line, I quickly stocked up, but I still assumed that I would be buying in future seasons. At these prices, though, he has priced himself out of my range. These bags are pretty, but there are too many other designers with equally interesting bags, at much more reasonable prices.

  • s


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