1. Children Under the Age of 13
Protecting the privacy of young children is especially important. For that reason, Midley, Inc. does not knowingly collect or maintain personally identifiable information or non-personally-identifiable information on the Purse Blog from persons under 13 years of age, and no part of our website is directed to persons under 13. If you are under 13 years of age, then please do not use or access the Purse Blog at any time or in any manner. If Midley, Inc. learns that personally identifiable information of persons under 13 years of age has been collected on Purse Blog without verified parental consent, then Midley, Inc. will take the appropriate steps to delete this information.
2. Information We Collect
Information Submitted by a user. Midley, Inc. collects personal information when you register or request information from us. The personal information we collect is listed below:
- User Name
- Email Address
- Personal Preferences
Submitted information about other people. For example, you may enter a friend’s email to invite to Purse Blog, or email links to Purse Blog. In this circumstance, we collect the following information about the recipient:
- Email address
Non-submitted Information collected. Midley, Inc. may also collect non-personal information not associated with your identity. We collect this data to improve Purse Blog. The non-submitted information we collect is listed below:
- Transferred Data
- Browser Information
- Operating System
3. How We Use Your Information
Among our primary goals in collecting information is to provide you with a customized experience when visiting our site and to make our site more valuable to you. We use this information to closely monitor which areas of the site are used most and to determine which areas we need to focus on improving. This information is used exclusively by Purse Blog in aggregate form so that we may continue to improve the value of the services and information on Purse Blog for our members as a whole.
As a valued customer of Midley, Inc., we will occasionally contact you, typically by e-mail in order to notify you of special events, and up-to-date news, custom-tailored to your personal interests. Of course, if you do not wish to receive this personalized information, you can remove yourself from receiving such information by changing the appropriate option on your user account.
Midley, Inc. uses your Internet Protocol (IP) address to help diagnose problems with our servers, and to administer our web site. Your IP address is used to help identify you, and to gather broad demographic data. Your IP address contains no personal information about you.
Except as described above, we will not monitor, edit or disclose any personal information about you or your account, without your prior consent unless we have a belief that such action is necessary to: (i) comply with legal process or other legal requirements of any governmental authority; (ii) protect and defend the rights or property of Midley, Inc.; (iii) enforce our Terms of Service; (iv) protect the interests of users of our services other than you or any other person; or (v) operate or conduct maintenance and repair of Midley, Inc.’s services or equipment as authorized by law.
4. Our Disclosure of Your Information
Midley, Inc. does not sell or rent personal information about its customers to any third parties. In the event Midley, Inc. does engage in such commerce in the future, you will have an opportunity to remove yourself from any such lists prior to your inclusion therein by changing the appropriate option on your user account. Midley, Inc. does, however, perform statistical analysis of customer usage in order to measure interest in, and use of, the various parts of Purse Blog, and Midley, Inc. shares that information with current and prospective advertisers, and other interested third parties. But, this information is aggregated data only (statistics, etc.), and contains no personally identifiable information whatsoever.
Midley, Inc. cooperates with all law enforcement inquires and with all third parties to enforce their intellectual property or other rights.
You should be aware that if you voluntarily disclose personal information in comment areas or on the bulletin board within Purse Blog, that information might be collected and disseminated by third-parties, and result in, among other things, unsolicited inquiries, messages, and offers from third-parties. Please understand that any information that is disclosed in these areas becomes public information and this third-party conduct is out of the control of Midley, Inc. Please exercise caution when deciding to disclose your personal information.
Purse Blog also contains links to other web sites. Midley, Inc. is not responsible for the privacy practices or the content of such web sites.
The personally identifiable information we collect is securely stored within our database, and we use standard, industry-wide practices such as encryption and firewalls for protecting your information. However, as effective as encryption technology is, no security system is impenetrable. We cannot guarantee the security of our database, nor can we guarantee that information you supply won’t be intercepted while being transmitted to us over the Internet. We recommend that you not disclose your password to anyone.
6. Revisions and Amendments