Juicy Couture, once known only for its track suits and largely logo’d bags, is changing its handbag line in such a positive way that you’d be wrong to assume the brand can’t compete in the contemporary handbag market. After previewing Juicy’s holiday collection, I can honestly say that I adore the line.
If you are in or around NYC, join me and some designers from the Juicy Couture team for a Bags & Bubbly event and handbag trunk show. We will be at Juicy Couture on 5th Avenue and 52nd Street in NYC from 5-7 PM this Thursday, October 7th. Come browse the new handbag collection and drink champagne and eat sweets. Better yet, you can receive 20% off a full priced handbag purchase during this event. You don’t want to miss a great deal on an amazing line of handbags. We hope to see you there!
Juicy Couture having the ability to enter the luxury market?? I’m skeptical, but very curious to see this collection!
http://www.youtube.com/watch?v=mNEoJagANIU
Good point – I’m changing wording because it is more of the contemporary market that they fit into. But for the majority of the population, even contemporary is considered luxury 🙂
Wish I could go, but I’m 3,000 miles away 🙂
My first designer bag was Juicy (Scottie Dog Canvas Freedom which was very durable and is now being enjoyed by a girlfriend). I have since “moved on” to premium designers but Juicy holds a soft spot in my bag heart. Looking forward to your report on the new collection!
Megs, if I could make it to NYC this week, I’d be there!
Sorry you can’t make it!! We need a big PurseBlog/tPF meet up! We will plan something 🙂
I work a few blocks and might be able to stop by, Megs! I’d love to meet you! Hopefully I don’t forget this event 🙂
Megs you will be there?? I am not into Juicy, but love the Chanel/Bal forums on tPF.. will try to stop by to meet you!
Megs will Vlad be there too??? Will try to stop by to meet you!!!! And then I can see those jumpy bow clutches up front and live!
NYC sounds like so much fun. There was a time in my life when I was actually headed in that direction. Ah nostalgia. (ipad)