Maria Grazia Chiuri Reimagines Fendi for Spring 2026 with Iconic Baguettes

“Less I, more us,” was the mantra central to Maria Grazia Chiuri‘s debut collection for Fendi Spring 2026. Grazia Chiuri, who departed Dior following her Cruise 2026 season last year, had big shoes to fill, stepping into the role after Silvia Venturini Fendi. Venturini Fendi is a third-generation Fendi.

For Chiuri, though, it was a bit like coming home; the designer worked as an accessories designer for Fendi in the ’90s, most notably helping lead the development of the iconic Fendi Baguette.

A Homecoming for Chiuri at Fendi

Unsurprisingly, there was no shortage of Baguettes on the runway for this collection, which centered on the idea of creative collaboration, hence the moniker “Less I, more us.” Central to this theme are the five Fendi sisters and the House’s history, who embody the idea of community and collaboration—the Italian way.

Though Chiuri clearly embraced Fendi’s rich history, some elements of the collection felt distinctly pulled from her own aesthetic—like its stark palette of mainly black and white. The show presented both women’s and men’s looks, again tying back to the collection’s overall theme.

Masculine Meets Feminine: The Ready-to-Wear Balance

There was fluidity to the looks, with both men and women walking back to back wearing the same look, proving the Fendi power of “us.” Some of the strongest and most notable pieces are statement fur coats, as well as fur accents on everything from bags, vests, and accent collars. This reemphasis on fur is a nod to Fendi’s heritage, as fur was a central category for the House for decades.

Overall, the ready-to-wear juxtaposes masculine tailoring with ultra-feminine looks like sheer lace dresses and silk gowns, which is reminiscent of the romantic, dark glamour that Chiuri popularized at Dior.

Fendi Heritage in Leather and Iconic Logos

As for the bags, as mentioned, yes, a bevy of Baguettes walked the runway in every iteration imaginable. There were beaded Baguettes, versions adorned with crystals, aged leather, animal prints, and more. Some were carried alongside larger totes, and others were styled with fur scarves.

Like fur, Chiuri also paid homage to Fendi’s Selleria leather on the Baguettes and other silhouettes. The classic Peekaboo also appeared on the runway, as did Fendi’s iconic FF Zucca logo print. View bags from the runway below.