If you’ve spent any time in France, then you understand the beauty of an easy weekend morning spent walking from the boulangerie to the farmers’ market with your reusable market bag in hand. For the French, it’s not just any market bag; it’s almost always a FILT net bag.
Filt is a historic French net maker based in Normandy with roots dating back to the mid-1800s. Along with netted materials used on other products, like hammocks, they’re widely known for their durable and chic market totes. At first, small in appearance, the classic Filt tote expands to fit more than you might think and can carry more weight than expected—there’s a reason it has remained popular all this time.
Stylish in its own right, the original Filt tote has been reimagined through unique partnerships and limited-edition offerings in the past, and now, Spanish contemporary label HEREU introduces a new take on the classic—and it’s begging to be your summer bag.
The Ultimate Summer Carryall
Hereu is a Spanish brand founded by José Luis Bartolomé and Albert Escribano, two designers who returned to Spain after stints working in the accessories industry in Paris and London. Known for its construction and craft, Hereu’s bags are simple, chic, and of-the-moment at a price point that also feels accessible.
Hereu has cemented its place in the contemporary world since its 2014 founding, spotted on our screens, in trend round-ups, and outside the shows during fashion month. Summer is the season for Hereu, as many of its bags offer a coastal feel and a distinct summer vibe, and its latest bag oozes that same feel.
A Look at the Hereu Calella Filt Bag
A reinterpretation of Hereu’s Calella signature bag, this collaboration combines Filt’s signature netting, crafted from knitted cotton mesh, with supple lambskin, pairing back to Hereu’s brand DNA. Expertly melding Hereu’s Mediterranean leather craftsmanship with Filt’s iconic heritage, this lightweight bag makes the perfect summer carryall.
Arriving in two sizes and an array of bold colors, smaller versions arrive with playful leather charms and both sizes come fitted with an interior lambskin pouch to discreetly hold your items. Prices are 280 EUR for the small and 290 EUR for the larger size. Discover more below and via Hereu.com.
images courtesy of HEREU/Raquel Franco
It better be “under $350” because it looks like a $29 tote.
Waaay too similar to the $6.99 one at my grocery store.
I couldn’t stop laughing when I saw the bag.
I like the small one for a summer knock around bag. It includes the leather charms and come with a lambskin pouch too!