Ferragamo

Maximilian Davis Hones in on His Vision at Ferragamo for Spring 2024

Bags are a continuation of new House codes...

Three shows in, Maximilian Davis has found his footing at Ferragamo. With each new collection, his vision for the storied Italian House becomes more concrete as he further explores the codes established in his inaugural season. His vision is refined and sleek; it’s contemporary yet classic, and his distinct aesthetic is said to draw upon the relationship between balance and tension. This season, Davis finds inspiration from a few places, but mainly, he draws upon the spirit of Italian and Caribbean dressing, noting that there are parallels between the two.

“I wanted things to feel a lot lighter, both in terms of fabric and construction but also in terms of how people want to dress. There’s a familiarity I have found in the Italian way of dressing and living: an effortlessness that feels very Caribbean. The idea of doing everything at your own pace, on your own time.” – Maximilian Davis

Graphic Lines Lend a Contemporary Feel

Ready-to-wear feels wearable and modern but interesting all the same. Shapes are mostly sleek and refined, with pops of color and flowy silhouettes sprinkled throughout for an added juxtaposition. When it comes to the bags, Davis chose to move beyond the Ferragamo Gancini logo, which has been widely used on bags and accessories for decades. Instead, he chose to forge on with the new House codes he has created during his short tenure at the brand. Shapes continue to feel geometric in form, with graphic lines lending a contemporary feel. Bags like the Hug are reinvigorated in high-shine patent and new hues, while the Fiamma Shoulder Bag revisits an archival Ferragamo lighter as its closure. View bags from the runway below.

Ferragamo SS 24
Ferragamo SS 24
Ferragamo SS 24 5
Ferragamo SS 24 4
Ferragamo SS 24 3
Ferragamo SS 24 2
Ferragamo SS 24 Bags
Ferragamo Spring Summer 2024
Ferragamo Spring Summer 2024 17
Ferragamo Spring Summer 2024 15
Ferragamo Spring Summer 2024 14
Ferragamo Spring Summer 2024 13
Ferragamo Spring Summer 2024 12
Ferragamo Spring Summer 2024 11
Ferragamo Spring Summer 2024 10
Ferragamo Spring Summer 2024 9
Ferragamo Spring Summer 2024 8
Ferragamo Spring Summer 2024 7
Ferragamo Spring Summer 2024 6
Ferragamo Spring Summer 2024 5
Ferragamo Spring Summer 2024 16
Ferragamo Spring Summer 2024 4
Ferragamo Spring Summer 2024 2
Ferragamo Spring Summer 2024 3

images via Ferragamo and Vogue Runway

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Mia
Mia
9 months ago

Ferragamo had so many gorgeous and more modern (yet timeless) bags these last few years (Studio, Margot and resurgence of the iconic top handle). The quality has impeccable. But I am not feeling this new CD.

Lori
Lori
9 months ago

These are great. The little shoulder bag is really cute.

Aspen
Aspen
9 months ago

Maybe next season.

Terri
Terri
9 months ago

Liking the green shoulder bag

SonShownu
SonShownu
9 months ago

the last blue bag, stunning, kinda look like celine box, but still gorgeous. also love that huge gray tote bag.

A Woman Of A Certain Age
A Woman Of A Certain Age
6 months ago
Reply to  SonShownu

Yes! It’s fabulous!
Is it a metallic ombre? I adore the (silver) hardware.

Antonia
Antonia
9 months ago

I really like these! Especially the green bags!!

Loch
Loch
9 months ago

Clearly big bags are making a comeback