Dior

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First Chanel moved into online sales with its sunglasses, and following in its footsteps is Dior, one of the last premier-luxury brands to hold out on e-commerce. In a world where shopping online has become many consumers’ preferred method, it was only a matter of time before Dior took the plunge.

Christian-Dior-Lady-Dior-Floral-Bag-Closeup

By now, you’ve likely all heard that Raf Simons has chosen to step down from his creative director spot at Dior, and while LVMH will undoubtedly find a talented and worthy replacement, I’ve been thinking a lot over the past week about how much I’ll miss the brand of cutting-edge femininity he brought to Dior’s hallowed iconography, and to the bags in particular.

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If you’ve been as fond of Dior‘s handbags as we’ve been lately, we have some unfortunate news to share this morning. Raf Simons, Dior’s much-lauded creative director of 3.5 years, has decided not to renew his contract with LVMH, the brand’s parent company, according to an announcement made yesterday in Paris.

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Let’s get this out of the way up top: the bag that made the biggest debut on the Dior Spring 2016 runway is going to remind you of the Saint Laurent Sac de Jour in certain ways, which, in turn, already reminds many of you (and me) of the Hermès Birkin.

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Rihanna is the new face of the Christian Dior Diorama Bag, so it’s not surprising that she’s been caught carrying a couple variations of the design over the past six months–it’s part of the job. Lately, though, she’s stuck on a particular light pink version, and it’s not particularly difficult to see why.

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Pre-Fall 2015 shows seem like an extremely distant memory, but now that the bags are available in stores, its time to revisit them. Dior had never staged a pre-fall show in the past, but for its first one, the brand went all-out, flying the collection to Tokyo to court Japanese consumers and press attention alike.

Dior Grand Sac Diorissimo in Plum

Dior bags get better and better with every season, and after announcing Rihanna as the face of its most recent accessories campaign, the brand’s bag profile is even higher.

One thing I love about Dior is they have eight major bag designs that they stick to and offer lots of options for each style.

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The perks of mega-celebrity are too numerous to list; you can get into any restaurant you want without a reservation, boxes of free stuff arrive at your door every day, you’ve got enough money that you could quit on the spot and never work again.

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Right now, there’s a little film festival going on in Cannes that you might have heard of, but before that started up for another year, Christian Dior used the picturesque French Riviera city as the backdrop for its Cruise 2016 runway show.

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