Introducing...

The 5 Most Important New Bag Releases of 2020

A look back at the year's most iconic new handbag releases as we move into the last season of the year

With every new season comes a crop of new bags, and as we’re reaching the final season of the year, F/W 2020, we thought it would be fun to recap some of the year’s biggest releases. This can include both refreshed versions of old favorites as well as completely new debuts. Today, we’re here to focus on the most significant bag debuts of 2020, all of which are either hitting stores right now or have already popped up over the course of the year. Each new bag is important for one reason or another, from potential it-bags for brands already at the top of handbag lovers minds, to bag debuts that can single-handedly revamp a brand’s accessories. The introduction of a new bag line can make or break a designer’s year. Check out our picks below and let us know if you’ve scored any of these bags.

The Gucci Jackie 1961

If you’re a handbag lover it should come as no surprise that one of Gucci’s old, turned new, icons made it onto this list. The Jackie 1961 is Alessandro Michele’s new take on an old favorite and it comes at a time when archival revivals have seen massive success, both for Gucci and beyond. The Jackie 1961 has a classic, yet modern appeal, available in both iconic GG monogram and solid leather, it has the potential to attract a wide range of consumers. Additionally, a big launch can help us measure the impact of a trend, and such is the case here. The hobo has been destined for a comeback, and if Gucci has anything to say this is it.

Bottega Veneta BV Jodie

Bottega Veneta is arguably one of the most important brands of the year when it comes to handbags, and beyond. Daniel Lee has single handedly revamped the brand, helping to skyrocket its popularity and introducing handbag hit after handbag hit. Following hit debuts like the Pouch and the Padded Cassette, Lee introduced a covetable new bag that is the perfect mix of new and old. The BV Jodie line features Bottega’s iconic Intrecciato weave in a multitude of colors and various sizes.

Prada Re-Edition 2000

While technically the Prada Re-Edition 2000 popped up very late in 2019, 2020 was the year of the Prada Re-Edition. Mostly beloved for its classic Saffiano styles of the last 3-4 years, this more casual and dressed down Prada redesign became a street style favorite incredibly fast, spawning a new, but old nylon revolution. The Prada Re-Edition spoke to a new generation of handbag lovers, making Prada effortlessly cool once again. The brand even just debuted a mini, crossbody version of the Re-Edition 2000, proving further it’s here to stay.

Loewe Balloon Bag

Underneath the reign of designer Jonathan Anderson, Loewe has steadily been growing a spot amongst the luxury world’s biggest handbag players. All the while, the brand has developed a cult following of editors, stylists, and everyday handbag lovers alike. Loewe’s newest bag, the Balloon, is sleek and distinctive in its shape and structure, all the while it’s incredibly usable and can be carried from season to season. Like the Puzzle and the Gate, the Balloon is poised to be a staple in the Loewe lineup.

The Balenciaga Ghost Bag

Balenciaga’s Demna Gvasalia has released some pretty outlandish designs in his 4+ years as creative director for the brand. So when this nondescript, yet sleek, new design was carried by models walking down the brand’s spring 2020 runway late last year, we were immediately intrigued. The Balenciaga Ghost Bag was refreshingly different from Gvasalia’s logo heavy designs for the house in seasons past, representing a possible coming shift in the brand’s overall vision and reminding us to keep our eye on what’s to come from Balenciaga in the coming seasons.

guest

3 Comments
Most Voted
Newest Oldest
Inline Feedbacks
View all comments