Ferragamo is riding a heat wave at the moment. The brand struck handbag gold with its latest major push, the Fiamma, and followed it up by enticing its fans with an online film series and now a digital trunk show.

For its Fall 2014 collection, Salvatore Ferragamo tapped Alexandra Richards, Leigh Lezark, Genevieve Jones and Princess Melusine Ruspoli for its campaign. The four ladies were shot on location around New York, and each picked her favorite looks from Massimiliano Giornetti’s fall runway collection.

I already adore Ferragamo bags, but after seeing these photos, I have a new appreciation of all things Ferragamo. Fall will be here before we know it, so start picking out your fall must-haves; you can start by visiting the Ferragamo Digital Trunk Show to swoon over the collection. (more…)

There’s been quite the buzz around the Salvatore Ferragamo Fiamma Bags, the new line from the storied Italian brand. The folks at Ferragamo have stoked chatter around this bag dating back to its Milan debut last fall, and now the line is ready to make its debut for buyers.

The launch of the bag is dedicated to Fiamma Ferragamo, Salvatore’s late daughter and innovator of the first Ferragamo handbag collection and the iconic Vara pump. To celebrate the new bag, Ferragamo released the Fiamma film series, which shows a beautiful array of girls from notable families around the world.

The films delve further into the bonds these women share, along with different interests and styles they posses and pass down from mother to daughter, sister to sister, friend to friend. The films are quite beautiful and give you a glimpse of the fabulous lives of some well-known women.

As for the bag itself, the Fiamma epitomizes Ferragamo’s classic aesthetic. The bag is the next step on the Ferragamo design story, but it has every Ferragamo touch we’ve come to know, from impeccable materials to a stately, eye-catching finish. Options include everything from box calf to crocodile, Swarovski crystals to multicolor fur.

There are also a variety of sizes, but my preference is for the the smaller bags in box calf with the optional shoulder strap. Prices range from $1,650 to $27,000 via Ferragamo.

Here’s German supermodel/eternal babe Claudia Schiffer leaving a restaurant in London, carrying a Salvatore Ferragamo Emidia Suede Crossbody Bag. Claudia actually lives in the UK with her husband, film director Matthew Vaughn, and their three kiddos. Her bag is no longer available in stores, but you can shop a vast assortment of Ferragamo handbags, belts, and accessories at Bloomingdale’s.

When it comes to Italian fashion houses, Ferragamo is on the “classic and (comparatively) conservative” side of the spectrum, which is a boon to ladies who love a beautifully made handbag but don’t feel the need to smack people in the face with conspicuous brand labeling, logos or over-the-top detailing. We loved Ferragamo’s latest Fall 2014 collection; it was full of plump little top-handled bags that were heavy on the Italian luxury touches and light on the flash – perfect for carrying during work or play.

Moreso than most American brands, who tend to try to please a crowd, Italian designers often have very specific customers. Dolce & Gabbana is for women who want to look sexy and traditionally elegant all at once. Gucci is straight-up sexy. Bottega Veneta is for sophisticated women who count luxury as more important than flash. Versace is for women who date rock stars and wear six-inch wedges to the beach. Based on Salvatore Ferragamo’s Fall 2014 handbags, Ferragamo is for women with a corner office. (more…)

Salvatore Ferragamo is an Italian company, but what you might not realize is that the brand’s founder and namesake got his start in Southern California. Ferragamo set up shop in Santa Barbara in 1914, and to celebrate both the brand’s 99-year presence in California and its sponsorship of the first annual Wallis Annenberg Center for the Performing Arts Gala, the brand is releasing The Annenberg Collection of handbags, shoes and jewels.

This exclusive collection, which goes on sale at Moda Operandi starting October 24 and is also available via Ferragamo’s official site and in a pop-up shop at the Annenberg Center in Los Angeles, consists of new versions of Ferragamo classics. That includes everything from an adorable mini Sofia keychain that goes for $230 to a peach alligator Sofia Bag priced at $27,000 and, as you might imagine, lots of things in between.

My love for the feminine and classic Salvatore Ferragamo Vara and Varina shoes has been a long time in the making, so what better way to showcase my love than playing with the items themselves?

We teamed up with Rachel, a good friend and beautiful model (isn’t she stunning? We need to feature her more!), to showcase some of our favorite Salvatore Ferragamo shoes and bags. The brand has a long heritage in the luxury world and continues to impress with quality products and timeless appeal. (more…)

Salvatore Ferragamo Vara and Varina

A preview of our shoot with fabulous Salvatore Ferragamo bags and the iconic Salvatore Ferragamo Vara and Varina… stay tuned for more next week!

Although I own hundreds of bags, I find myself hunting through my collection to find a bag that I love and will end up carrying for weeks at a time. Sometimes I change out my bags often, but when I find a great bag, I tend to stick with it. A few weeks ago, I started carrying my Salvatore Ferragamo Small Tote in Raffia and Python and since I first picked it up, I haven’t put it down. With all the love I’m giving this bag, it only seemed fair to break it down in our Purseonals series.

Here is how my Ferragamo Small Tote scores in our PurseBlog Purseonals ratings:

In the next few months you will be seeing a lot more shoe love from our team; we continue to share our footwear obsessions at TalkShoes, because what handbag lover doesn’t love shoes as well? (And vice versa, of course.) One of my favorite shoe brands is Salvatore Ferragamo – the brand’s shoes are legitimately comfortable, which can be a tough feat to accomplish when it comes to women’s shoes.

The fashion world has always embraced accessories from Ferragamo, and right now I am totally in love with the resurgence of the Salvatore Ferragamo Vara and Varina. These iconic shoes have been worn for 35 years, and with their birthday comes the opportunity for every customer to find the pair that speaks to her. If you don’t find what’s right for you, you can customize your Vara or Varina. Looking for inspiration that will take you into a magical world of footwear opportunity? Visit L’Icona to see 21 different girls in their shoes.

I’m always open for something trendy, but when I am looking for a classic piece, I know Ferragamo will deliver. From its bags to its shoes, each item shows great attention to detail and quality materials; it’s no wonder the iconic Ferragamo shoe is celebrating 35 years. I am certain it will be around for 35 more. Prices start at $550 via Salvatore Ferragamo.

Salvatore Ferragamo Vara and Varina Shoes

I no longer watch Project Runway, but I’ll be forever indebted to the show (and to Tim Gunn) for giving us the beautiful phrase “a lot of look.” Gunn’s a tactful, polite man, so he generally only deployed that saying in a negative way, but I think it’s applicable beyond that – “a lot of look,” in my mind, can be either good or bad, depending on the skill of the designer. Naturally, the designers at Salvatore Ferragamo are massively talented, but I’m still on the fence with this bag.

The Salvatore Ferragamo Verve Fringe Woven Bag certainly has plenty of, well…verve. The all-white, all-leather construction helps tone down some of the impact of the bold textural elements, but the size of the bag and its giant fringed wings can’t be ignored. Of course, those things aren’t meant to be ignored; far from it. So how do you wear a bag with this much personality?

If it were me, I think this bag begs for a simple look. Perhaps neat, tonal white skinny jeans (can’t wear colored denim with a white bag, after all – color transfer!), a chambray shirt and a big, bold necklace a la Dannijo? With a bag that stands on its own, you have to give it a somewhat blank canvas against which to stand. If you don’t, it’s too much noise, coming from too many places at the same time. If you would carry this bag, what would you pair it with?

Buy through Luisa Via Roma for $2,679.

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