A couple of weeks ago, something curious happened. The Mulberry Bryn Bag debuted on the brand’s website, and simultaneously, a bunch of fashion sites dubbed it the next big thing! The second coming of the Mulberry Alexa! The greatest thing since the Celine Luggage Tote! All that seems a bit…effusive, doesn’t it? Particularly for a bag that hasn’t been carried by any big international tastemakers that I can think of, other that normal Mulberry acolytes Alexa Chung and Keira Knightley.
Mulberry Handbags and Purses(Page 2)
Lana Del Rey’s path to stardom may have been carefully planned, but that doesn’t take away from the fact that it happened. Truth be told, I love her music. I have it on in the background while I work often and I totally dig it, a fact which I’m not even going to deny. Mulberry realized Lana Del Rey is a new “it” girl, and now she has an eponymous bag to prove it.
Without a doubt, Mulberry had one of the very best handbag collections of the Fall 2012 show season. The brand featured more purses than ever on its runway, and the results were excellent – most of you seemed to find at least a couple options that you’d like to add to your collection, in a perfect world. Well, get our your credit cards, ladies.
For the past few years, it seems like Mulberry can do almost no wrong. Despite the fact that I think the Lana Del Rey collaboration is a bit of a misstep, it’s almost like the exception that proves the rule – Mulberry has a very keen sense of what it is that young, chic women want to carry. The Alexa and its success weren’t a fluke; the brand knows its customers.
Images via Vogue.com
Unfortunate Lana Del Rey bag aside, Mulberry sent what seemed like dozens of fun, mostly awesome handbags down its runway for Mulberry Fall 2012 over the weekend in London. Not everything worked perfectly (I’m looking at you, trompe l’oeil flaps and buckles), but there were so many options available that it seems as though everyone should be able to find a covetable piece within this collection.
We discussed one Miss Lana Del Rey over at Bag That Style recently, but the advent of the Mulberry Del Rey Bag during London Fashion Week and Del Rey’s front row seating at the handbag powerhouse’s show over the weekend give us renewed opportunity for me to air my secret shame. (And of course, for us to discuss the bag and its particulars.)
If you follow pop culture or spend too much time on the Internet, you’re probably aware of how shameful it is to enjoy Lana Del Rey and her various crass marketing schemes.
Spring ads are always my personal favorite, and the newly released Mulberry Spring 2012 campaign is a perfect illustration of why. If you don’t look at these photos and feel a fierce need for a floppy straw hat and a lobster roll (in addition to a new bag, of course), then you and I can’t be friends. What we have here is a bright, shining beacon of spring fashion hopefulness.
Mulberry Small Bayswater, $1100 via Net-a-Porter
Ever since the launch of the Alexa, Mulberry has been on a roll. With the company’s penchant for punched-up basics that don’t break the bank quite as badly as some of the similarly covetable handbags on the market, Mulberry has found themselves uniquely well-positioned with a group of young, stylish, upwardly mobile customers that can’t get enough of their bags.
Mulberry Postman’s Lock Satchel, $1000 via Net-a-Porter
To me, the Kelly shape – a simple, arm-carried bag with a front flap closure and a top handle – is a classic shape that doesn’t really belong to Hermes so much as it belongs to handbag design in general. Much like the Louis Vuitton Speedy, the shape has reached such a classic level that attributing it to only one company no longer seems fair.
Mulberry Travel Adapter, $230 via Net-a-Porter
Luxury travel accessories usually fall into two categories: Pretty things that no one actually uses or needs and things that are pretty while also being surprisingly useful. The Mulberry Travel Adapter, complete with its bright pink leather carrying case, is one of the few that fits firmly in the latter designation.
For anyone left who doesn’t know this, American plugs don’t work in foreign outlets and vice versa, and some foreign plugs don’t work in other foreign outlets.