With Louis Vuitton’s renewed interest in high-dollar, logo-wary customers has come a bevy of new products that are set to take the brand in a new, more sophisticated direction for Fall 2013. First came the wide-gusseted W Bag, which had commenter reactions seemingly split right down the middle, and now we have the Louis Vuitton Capucines Bag, which borrows the name and a detail or two from a classic Vuitton bag but expands on them to form something ladylike and luxurious.
Louis Vuitton Handbags and Purses(Page 8)
Actually, this is a bit of a re-introduction or, perhaps, a formal introduction. Many of you have already seen the new Louis Vuitton W Bag in the arms of Michelle Williams, who stars in the brand’s fall handbag ads, but now we have a close-up look at all five versions of the bag, which is one of Vuitton’s marquee new pieces for Fall 2013.
Angelina Jolie was recently spotted motoring around LA with her eldest son Maddox, carrying a brand new Louis Vuitton Capucines Bag. The bag only comes in leather and is missing 99% of the conspicuous LV logos you’d usually expect to see, which is indicative of Louis Vuitton’s desire to capture more high-dollar customers with comparatively less flashy, more high-end leather products that appeal to a broader range of designer bag fans.
Everyone loves handbags (everyone here, at least) and everyone loves animals (unless you’re a sociopath, in which case, I’m a little creeped out), so it’s not particularly surprising that the animal sculptures that Louis Vuitton commissioned from British artist Billie Achilleos have taken on a life of their own.
Here’s NYC socialite/fashionista Olivia Palermo, sans hunky German fiance, carrying a “Jasper” red Louis Vuitton SC Satchel. The SC satchels have been a celeb favorite ever since their debut a few years ago. As Louis Vuitton fans already know, SC stands for Sofia Coppola, and this satchel is part of a capsule collection designed by the director.
Celebrity casting choices don’t often catch me by surprise – after all, most designer deck out their future ad girls in the brand’s wares for months before their partnerships are formally announced – but here we have Michelle Williams, starring in the ad campaign for two Fall 2013 Louis Vuitton Bags – the Louis Vuitton W Bag and the Louis Vuitton Capucines Bag.
Designer minis are currently enjoying something of a celeb heydey. Case in point: here’s a very casual Miranda Kerr, carrying both her son Flynn and a Louis Vuitton Monceau BB Bag in NYC. The Monceau BB is a teensy tiny update on the classic LV Monceau design, which originally made its debut in 1986.
Louis Vuitton knows just how we like to commemorate an occasion: with a new bag. To celebrate the 30th anniversary of the Louis Vuitton Cup serving as a qualifier to the America’s Cup yacht race, the brand has opened a pop-up shop on the San Francisco Bay and stocked it with all of the Vuitton sports gear you could want.
Here’s a very sporty Reese Witherspoon, carrying a cheerful cherry red Louis Vuitton Epi Noe Bag. Louis Vuitton is putting special emphasis (or re-emphasis, as the case may be) on this classic design for 2013 – they’ve even rolled out a miniaturized Noe BB version, but it appears as though Reese is carrying the full size version here.