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Unfortunately for all of you Chanel lovers, there will be another Chanel price increase happening on July 1st, 2021. As always, the members of the PurseForum broke this news (really, our tPFers know all!). If this feels like a Déjà vu, it is because there was a price increase in January of this year already.

While many of you would like to run out and nab a bag prior to the increase, it won’t be easy. In fact, there are no classic bags readily available for walk in clients and stock on these coveted classics are low to nonexistent. Thankfully, you will have much better luck on the resale market with bags like the Classic Flap, 2.55, Boy Bag, 19 Bag, and more.

Impact on the Chanel Resale Market?

We are absolutely expecting prices of pre-loved bags to go up across the board in the wake of this significant retail price increase. You will likely see this impact the resale market with more bags flooding the top sites (like Fashionphile) with sellers hoping to turn a profit based on higher new retail prices. Thankfully, unless you are looking for a sought-after and rare seasonal bag, the resale market for Chanel typically doesn’t command a higher-than-retail resale value we see consistently with Hermès.

Editor’s Note:

As we reported a few days ago, Chanel was going to raise its prices for classic bags today, and so we can finally share the new official US prices. We will work on bringing you European and other prices as well to update our Chanel worldwide pricing guides.

Across the board you are looking at steep increases around 15% for most bags. That means the Maxi Flap, as well as the Reissue 227 now both retail for $9,200!

New 2021 Classic Bag US Prices

Style New Price Old Price % Increase
Chanel Classic Mini Square Flap Bag $4,200 $3,800 9%
Chanel Classic Mini Rectangular Flap Bag $4,400 $4,000 9.1%
Chanel Classic Small Flap Bag $7,100 $6,200 14.5%
Chanel Classic Medium Flap Bag $7,800 $6,800 14.7%
Chanel Classic Jumbo Flap Bag $8,500 $7,400 14.9%
Chanel Classic Maxi Flap Bag $9,200 $8,000 15%

New 2021 Reissue Bag US Prices

Style New Price Old Price % Increase
Chanel Reissue Mini $4,400 $ %
Chanel Reissue 225 Bag $7,800 $6,800 14.7%
Chanel Reissue 226 Bag $8,500 $7,400 14.9%
Chanel Reissue 227 Bag $9,200 $8,000 15%

New 2021 Boy Bag US Prices

Style New Price Old Price % Increase
Chanel Small Boy Flap Bag $5,400 $4,900 10.2%
Chanel Old Medium Quilted Boy Flap Bag $5,900 $5,300 11.3%
Chanel New Medium Boy Flap Bag $6,200 $5,600 10.7%

New 2021 W.O.C. US Prices

Style New Price Old Price % Increase
Chanel Mini WOC Bag $2,300 $2,300 No Change
Chanel Classic Quilted WOC Bag $2,950 $2,575 14.6%
Chanel Boy WOC Bag $3,000 $2,700 11.1%

New 2021 Gabrielle Bag US Prices

Style New Price Old Price % Increase
Gabrielle Small $5,000 $4,400 13.6%
Gabrielle Medium $5,300 $4,600 15.2%
Gabrielle Large $5,400 $4,700 14.9%

New 2021 Chanel 19 US Prices

Style New Price Old Price % Increase
Chanel 19 Small Bag $5,700 $5,100 11.8%
Chanel 19 Large Bag $6,300 $5,600 12.5%
Chanel 19 Maxi Bag $6,900 $6,200 11.3%

Finally, we have a few new European prices to share as well:

Style New Price Old Price % Increase
Chanel Mini Rectangular Flap 3800€ 3350€ 13.4%
Chanel Small Classic Flap 6300€ 5500€ 14.5%
Chanel Medium Classic Flap 6850€ 6050€ 13%
Chanel Classic Jumbo Flap 7400€ 6600€ 12%

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