lv-cup.jpgWhile this tid-bit of news does not affect me hugely either way, I did find it notable. Louis Vuitton has announced that they will no longer sponsor America’s Cup. I am not a big follower, but those of you who are, does this bother you? Are you indifferent? Any thoughts?

Maybe it is just me, but this is trivial information. For some reason, I am still posting it :wink:

PARIS (Thomson Financial) – Louis Vuitton, the luxury goods brand owned by LVMH, said it will no longer sponsor the Louis Vuitton Cup, the qualifying round for the Americas Cup sailing competition.

Louis Vuitton, which has been a partner of the Americas Cup since 1983, cited new, more commercial rules for the competition.

ACM, the company which organised this year’s event and which will be in charge of the next one, has increased tournament revenue, notably by upping fees paid by sponsors.

At the same time, Louis Vuitton said it did not rule out relaunching its sailing event ‘in another form’.

via Forbes

P.S. Please consider supporting our small, bag-loving team by clicking our links before shopping or checking out at your favorite online retailers like Amazon, Neiman Marcus, Nordstrom, or any of the listed partners on our shop page. We truly appreciate your support!

Share Your Thoughts With Us

Now Trending

Featured Articles

Trends
Outfit Yourself This Valentine’s Day With Bags From Your Favorite Designers
Perfect bag picks to use now and beyond
Fashion Week
Meet the New Handbag Brand That Took NYFW By Storm
You’ll want to keep an eye out for Khaite Luggage come fall
PurseBlog Asks
PurseBlog Asks: What Do You Wish Designers Knew About What You Want in a Bag?
I’m craving simplicity in this world of trendy, Instagram-angled pieces
Join 135,000+ enthusiasts and sign up for our newsletter