The fashion world is in flux. Creative Directors are playing musical chairs, and while we wait for the “new” to arrive, we are living with the last collections of an old guard. For Loewe, that means saying goodbye to Jonathan Anderson’s wildly inventive era, a period that cemented the brand as both a critical darling and a cult favorite.
Anderson’s final touches are still sitting in boutiques and online: an evolved Puzzle bag, puffed-up Flamencos in earthy shades, and sun-drenched Paula’s Ibiza drops that channel pure summer escapism. In the wings, Jack McCollough and Lazaro Hernandez are poised to take the reins, with the fashion set watching and speculating closely.
While the runway future is uncertain, the retail present is crystal clear. Loewe’s top sellers for Summer 2025 fall into two perfect halves: timeless leather icons and beach-ready raffia must-haves.
Loewe Leather Leaders
The Puzzle Featherlight topped the list, alongside the bold, pillowy Flamenco in different variations.
Raffia Royalty
Paula’s Ibiza Anagram Basket is constantly a summer season hit, with fresh multicolor weaves selling out across multiple markets. The newer Ola is also a huge hit; this material has proven to be a perennial rather than a passing fad.
I really like the Puzzle, like everything else the price has increased so much! I should have purchased it when I was serious about getting one, think it was $2400.00. I purchased Chanel instead that has also increased in price at an alarming rate.
I bought the Pochette in Raffia and Calfskin for $750 in 2022 for a trip to Greece. I don’t need to carry a lot and it has become my everyday bag for the summer. I also have a Mini Flamenco from 2022 and a Puzzle Tote from 2024 but they get far less use. They were all bargains compared to today’s prices.
I bought the Medium anagram basket in 2023 in France. Before the VAT rebate I paid probably around $900. Weirdly the belt I bought online in the same year is the exact same price today!
I don’t know why in the USA the Puzzle featherlight and Flamenco mini clutch are 4800 & 2600$ when in Europe it is 3600 and 2000€. And the euro-dollar exchange rate is 1.17.