The 5 Emerging Bag Brands Worth Paying Attention to in 2016

We’re not fortune tellers, but we do like to make predictions every now and then, and we’re always looking out for what might be the next handbag brand everyone’s suddenly obsessed with. As we enter the final two months of 2015, we’re looking ahead to next year and the bag brands we think will make their mark in 2016.

Below, we’ve assembled five solid candidates with which to familiarize yourself; their wares range from cute novelty clutches to seriously chic work bags. Some might already be on your radar, but we’re betting we’ll be seeing more from all of them in the next 14 months.

BOYY
Shop via BOYY

BOYY is the brainchild of two designers who met in New York City, but all of the brand’s three boutiques are in Bangkok, Thailand. The brand’s available worldwide, though, and we spotted BOYY bags in the hands of several street style stars during New York Fashion Week in September. That inspired a trip to BOYY’s website, and I was super impressed with what I found. The bags are expensive-looking and modern, with just enough special details to inspire curiosity. Don’t be surprised if you see the brand’s bags often in the near future.

Clockwise from top: BOYY Bobby Bag, $1,195 via BOYY; BOYY Lazar Bucket, $2,245 via BOYY; BOYY Martin Cube Bag, $895 via BOYY; BOYY Devon Shoulder Bag, $895 via BOYY
Clockwise from top: BOYY Bobby Bag, $1,195 via BOYY; BOYY Lazar Bucket, $2,245 via BOYY; BOYY Martin Cube Bag, $895 via BOYY; BOYY Devon Shoulder Bag, $895 via BOYY

Eddie Borgo
Shop via farfetch.com

Eddie Borgo’s name probably sounds familiar to you; the designer has built a strong following for his eponymous jewelry collection, and he’s even collaborated with Target. Borgo’s first line of bags is inspired by the midcentury pocketbook shapes of the 1950s and 1960s, but with a modern finish and enough hardware to remind you his background is in jewelry. Thankfully, Borgo avoids the trap of making bags that look like they’re simply meant to be a vessel for elaborate closures and handle attachments; the bags are beautiful pieces of retro-modern design.

Clockwise from top: Eddie Borgo Colt Crossbody Bag, $2,490 via farfetch.com; Eddie Borgo Dean Tote, $2,890 via farfetch.com, Eddie Borgo Vic Clutch, $2,190 via farfetch.com; Eddie Borgo Boyd Clutch, $990 via farfetch.com
Clockwise from top: Eddie Borgo Colt Crossbody Bag, $2,490 via farfetch.com; Eddie Borgo Dean Tote, $2,890 via farfetch.com, Eddie Borgo Vic Clutch, $2,190 via farfetch.com; Eddie Borgo Boyd Clutch, $990 via farfetch.com

Lancel
Shop via Monnier Freres

Lancel was originally founded by Angèle Lancel in Paris in 1876, which gives this brand both a long, proud history and a female founder in an era where such a thing was basically unheard of. The brand was acquired by luxury giant Richemont in 1997, and based on the Spring 2016 lookbook I saw recently, the brand is primed for a major moment. The elegant, understated Bianca shoulder bag is a particular stand-out.

Clockwise from top: Lancel Bianca Bag, $980 via Monnier Freres; Lancel Le Huit Bucket Bag, $800 via Monnier Freres; Lancel L Small Tote, $1,420 via Monnier Freres; Lancel Charlie Bag, $1,190 via Monnier Freres
Clockwise from top: Lancel Bianca Bag, $980 via Monnier Freres; Lancel Le Huit Bucket Bag, $800 via Monnier Freres; Lancel L Small Tote, $1,420 via Monnier Freres; Lancel Charlie Bag, $1,190 via Monnier Freres

PB 0110
Shop via SSENSE

PB 0110 has only been around since 2013, but the Germany-based brand, designed by Philipp Bree, is already a go-to for plenty of cool girls looking to have a bag that their friends can’t immediately place. The designs are minimal takes on traditional shape, all in smooth, solid-colored leather.

Clockwise from top: PB 0110 Satchel, $1,100 via SSENSE; PB 0110 Backpack, $815 via SSENSE; PB 0110 Bucket Bag, $1,035 via SSENSE; PB 0110 Tote, $905 via SSENSE
Clockwise from top: PB 0110 Satchel, $1,100 via SSENSE; PB 0110 Backpack, $815 via SSENSE; PB 0110 Bucket Bag, $1,035 via SSENSE; PB 0110 Tote, $905 via SSENSE

Yazbukey
Shop Yazbukey via farfetch.com

Yazbukey was launched in 2000, by a designer named Yaz whose website describes her as “an Ottoman princess whose family reigned in Egypt.” After working at Margiela and Givenchy, among others, Yaz set out on her own, and her boisterous, cheery bags and accessories fit perfectly with the current trend toward novelty in handbags.

Clockwise from top left: Yazbukey Some Like It Hot Clutch, $725 via Shopbop; Yazbukey Lips Bag, $600 via The Corner; Yazbukey Camera Shoulder Bag, $520 via farfetch.com; Yazbukey Yes No Clutch, $795 via farfetch.com
Clockwise from top left: Yazbukey Some Like It Hot Clutch, $725 via Shopbop; Yazbukey Lips Bag, $600 via The Corner; Yazbukey Camera Shoulder Bag, $520 via farfetch.com; Yazbukey Yes No Clutch, $795 via farfetch.com


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Melanie Holland

like Phillip answered I cannot believe that you can make $9890 in 4 weeks on the computer.try this website on `my` `prof1le`

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twoturntables

Those Eddie Borgo bags are divine. I just can’t bring myself to spend that much on a designer that I’m not familiar with.

I love it when purse blog does posts like this one!

Alexa

The Yazbukey purses are really fun! I’ve been obsessed with this brand She + Lo lately and I think it will really take off with the Rebecca Minkoff/Botkier loving crowd over the next year.

Dominic Leto

No love for Fauré le Page?

Amanda Mull

I look at them and all I get is Goyard.

Cara Pickens Noble

What about Building Block? Beautifully made and quite durable.

Amanda Mull

They were one of the brands I considered putting on this list! Definitely one of my favorite small brands. I just couldn’t find enough variety available to buy online to really showcase what they do.

yaaas

that PB 0110 Tote is literally the Hermes double sens
as for Yazbukey, I feel the market is already saturated with enough novelty clutches

Amanda Mull

Ya know, you’d think people would be sick of the novelty clutches by now (lord knows I am), but they just keep selling. To whom, I’m not entirely sure.

Kaylee McKeny

I have to agree, but to each their own I suppose.

Jerri R

I love novelty bags! Always have, looooong before they were a ‘thing’:)

yaaas

not the double sens sorry i meant the Etrivière Shopping

Jessica Gold

What about Facine? I saw their stuff in Bloomingdales this past weekend.

Cookiebatter

I thought Cuyana would be on the list but I guess they are more of a lifestyle brand..

anon

I can see Yazbukey having an audience. Like a cheaper Anya Hindmarch/Moschino, but more expensive than Kate Spade.

BabyDietrich

Exactly my thought!

Smithy

I recently purchased and returned a PB0110 backpack. Not impressed at all. Very Mansur Gavriel-like in the stiffness department.

carol leopold

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Passerine

I’m surprised that PB has never (or almost never) covered Max Mara bags. They’re very well made and it’s the brand many women in Milan rely on. When I worked for a Milan-based company, my Italian lady colleagues sometimes referred to Prada, Gucci, etc as “tourist brands” — Max Mara was their default brand for beautiful work clothes and accessories.
http://world.maxmara.com/bags/c-301

As for Lancel, I have a gorgeous Premier Flirt bucket bag. It would be one of my favorite bags, but despite paying a “made in France” price for it at their Strasbourg store, I was disappointed to discover it was made in China (sneakily noted in the bag in black type on a small black tag).

Passerine

It matters a lot to me. I buy more expensive European brands because I want to support skilled European workers who get paid a living wage and are able to pass their skills onto the next generation. And putting the “made in China” disclaimer in small black letters on a small black tag was clearly an attempt by Lancel to duck admitting what they were up to.

This is why I’m such a big fan of Bottega Veneta. In addition to simply loving the craftsmanship of their bags, I applaud their commitment to artisan training. http://www.bottegaveneta.com/us/women/our-heritage_grd14131

Kathrin

obvioulsy you either spent a lot of time in Europe, are from Europe or you understood the orogin of chinese products and the problems that come with them.

Lisa

I can also recommend a wonderful little shop in Venice that makes woven bags: Francis Model. They now have a website and although the style/colour options are limited, the bags are gorgeous. Mine still looks beautiful after 7 years. http://www.francismodel.it

HandbagDesigner

Hm…Chinese workers also pass their skills onto the next generation as well and are quickly being paid better wages. In fact, most factories in Italy are staffed with Chinese labor. The snobbery involved with not buying Chinese goods is crazy, considering they are becoming so much more skilled than the rest of the world. Its not racist, but its a bit prejudicial to dismiss the quality of a product based on its country of origin these days….

Kathrin

despite the fact no one and I meand really NO ONE beeing able to afford a handbag should buy a piece made wit low low low salery, dangerous working circumstances, child labor and so on and so on. Carrying a bag that is made with tears, blood and the health of the workers can never be an option. But, sure, go on bying chines bullshit and with that phrase I do not mean the handcraft abilities but the cicrumstances. Even not thinking about those circumstances is snobbery. How can it be that people are that stupid.

Noemi

Chinese workers are exploited and work like slaves! If you charge thousands of dollars/euros for a bag I expect that who made it earns enough to live well and she/he is not treated like a slave.

Noemi

Chinese are exploited! If you charge a bag thousands of dollars/euros you should pay your workers enough and not exploited like they were slaves.

Barbara Hill1

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Stephane

The new collections of Lancel are all made in Europe. Charlie and Bianca are made in Italy for exemple.

Passerine

Yes, I noticed that. I complained to Lancel after I bought my bag (and got a mealy-mouthed reply that yeah, well, the prototypes were still made in France). Later, I read in the French media that there were a LOT of unhappy French customers (not to mention the skilled but unhappy artisans no longer making the bags). Lancel bowed to customer wrath and got back to making a greater number of their bags in Europe.

Ellen Vicius

If you like quality bags with a classic but timeless look from barely known brands http://www.EllenVicius.com is the right brand for you!

Maya

I’m loving Bovy and Eddie Borgo!!

Lisa

Another emerging brand for you to check out:
Joanna Maxham (www.joannamaxham.com) — her bags are made in Europe and I know from meeting her that she is a stickler for quality control.

Imgoingbroke

Wow, I’m loving these bags, especially the Vagabond draw string. Thanks for the heads up on this designer. I had never heard of her, but I will soon be wearing one of her bags. Thank you, Lisa 🙂

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Hanakimi87

I like the Eddie Borgo bags but when I think of designers or bags I’d be willing to plunk over 2k on, neither EB nor any of those bags make the list. I’d rather spend that money on a Miss Dior Promenade pouch.

Helen Williams

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j.c.

Love the Lancel Bianca. Yazbukey on the other hand, no.

Aysenur

Lancel bags are very nicee! You should also check this new brand Manu Atelier too! They are doing pretty original bags and getting very popular around, i really looove them!:)

Noemi

I would have never thought about Eddie Borgo and Yazbukey as emerging brands!

Heated Mouse

Lancel has been around forever! Not impressed by any of the others with the exception of the SSense navy bucket bag. Sorry, thumbs down on these suggestions…

janels1

I, too, love Bottega Veneta–check out http://www.AproposBag.com for similar look, made in the US–can’t get much more emerging than that!

Emily Derr

What about Ampersand and Apostrophe, a Seattle based label? I was surprised they did not make the list.

luxelover

What about AVGVS ? http://www.avgvs.com – Jessica Alba has carried their Byblis style – and their whole philosophy is around conscious luxury – anti fast fashion, exquisite quality, italian leathers, ethically made. I have the Nerium Crossbody and get compliments all the time on how gorgeous it is. Definitely a brand to watch for the affordable luxury segment.

hbd101

If you are looking for more amazing handbags by emerging designers, check out handbagdesigner101.com

Doris Strong

The PB 0110 bags are wonderful we have a ton of varieties in the Steven Alan in DC. my favorite is the Accordian Bag in Navy/white.

Jimmy Chan

It is always seen that Italian leather bags have been more costly tods online shop ( http://www.backpacksmcm.com/lancel-le-brigitte-bardot-c-229.html ) that other type of handbags of the same range, nowadays the prices have been reasonable and one may take look without thinking regarding affordability.

Dan Malka

It is always seen that Italian leather bags have been more costly tods online shop https://goo.gl/W9skU1 that other type of handbags of the same range, nowadays the prices have been reasonable and one may take look without thinking regarding affordability.

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