It’s the end of an It Bag era. Late last week, Women’s Wear Daily broke the news that after a dozen years in continuous production, Louis Vuitton would be ending its Monogram Multicolore line for good. The line was the last of the brand’s popular collaborations with artist Takashi Murakami to still be manufactured, and it’ll be gone from stores by the end of July.
If you weren’t aware that Louis Vuitton was still making the line, which feature LV’s signature monogram motifs in bright colors set against either black or white backgrounds, you’re not alone. A quick survey of the PurseBlog office indicated that most of us thought the line had already been discontinued; I was only aware of its continued existence because I accidentally bumped into one of the bags on Louis Vuitton’s website last month while looking for something else. Vuitton has been taking a steadily more discreet track under creative director Nicolas Ghesquiere, and Monogram Multicolore is one of the last vestiges of predecessor Marc Jacobs’ splashier aesthetic.
Monogram multicolore bags and accessories were a mainstay of the early-2000s It Bag era. The bags rose to prominence even outside of fashion circles because they were popular with early aughts paparazzi magnets like Jessica Simpson and Paris Hilton. With celebrity gossip sites exploding around the Internet, the bags sometimes felt omnipresent.
The press eventually moved on, though, and so did many shoppers, but an edited version of the line has been available ever since, if you know where to look. The bags are no longer displayed in stores and haven’t been for some time, but WWD reports that shoppers will still be able to request to see pieces from boutiques’ stock rooms through the end of the month.
A selection of the bags are also still available for purchase online, if you’re still in the market for one. Check out some of the options below or shop them all via Louis Vuitton.
I would not buy one of these now but I was in high school when they were in their heyday and this was the bag that turned me on to designer bags. I wanted one so badly I could die. Of course I would never have been able to afford one, so I contented myself with a fake I bought in a nail salon. Goodnight, sweet prince!
Dong ho , LMHT
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xe do , xe may , anh dep
an ninh the gioi
About time! the monogram does enough by itself without adding several colors to it. I will not be missing this line.
I remember wanting something small from that line like a cosmetics pouch or a cles. This really points to a flashier time in fashion which I loved. The white was always my favorite. I wonder if the prices will go up on the resale/secondhand market.
Oh they definitely will. I agree with you on getting this print on something small.
well its over i guess….. i own a Speedy 30 White and in all honesty it is a great bag i dont wear it much it is in fact falshy, but i love it because it incorporates many of the old LV trunks original hardware and details i think this line is brilliant will always be a part of my and the worlds handbag history. and i think that it really does have something very POP and artlike that i just LVOE
I’m with you, Bir! Love my Multicolore!
We have multico on display all the time tbh
Well, the party line from Louis Vuitton seems to be that stores don’t, or at least shouldn’t.
Rly? The thing is though, just like u pointed out, a lot of customers dont know about the line. So if we dont have it on display we wont sell it.
I didnt know about the restrictions though, i have to say
I never want anything from this line before, but since it’s discontinuing, suddenly, I find it beautiful and start collecting whatever I can find in multicolor.
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Love this comment. WHere I grew up, Savannah, GA, there were so many fake ones walking around. You could go to a gas station and buy one. I do remember it being the hottest bag at the time.
The white speedy SO reminds me of Jessica Simpson on Newlyweds
I have a multicolor Wallet in white and I love it especially for spring and summer but was never really drawn to the bags as Damier Ebene is my favorite print for that!I”m sure a lot of my die hard LV lovers will miss this line though 🙂
Good riddance to the rainbow colored monogram. I’m sure your inspiration will live on at “Claire’s” across the malls of America.
These are nostalgia. I took my teenage daughter to Venice -gave her 50 euros to shop – and she came home like a hunter with four knock-off multi color bags. But now that there going away, I kind of want a real one like K.
About time! They look so old fashion, out out. I think Nicolas Ghesquiere made the right choice.
Omg I’m panicking. I’m literally going to LV later to buy the multicolor Sara wallet in black. I’ve been saving up for it and putting it off. But I must seize the day! I have the petit noe in black multicolor and I adore it. I have many designer bags but none bring me as much joy the Noe each time I take it out of its box. I can see that many of you dislike this line, but I like it a lot. I will be sad to see it go.
Yes, it suffered from over-exposure and knockoffs, but I always responded to the sheer joy and vivacity of the multi print. It just makes you smile in a way that a more discreet bag never will.
Those bags will always have their place in pop culture history. It was never my thing, but I remember the frenzy.
I originally wanted this print on a Speedy, but then fashion went minimalist ????. I would love it on a wallet though.
I have fond memories of buying a black multicolore pouchette at the LV store in Saint Germain in Paris. It was many, many years ago and it might not have been available in the U.S. yet. I can remember leaving the store feeling so excited and the envious looks I got when I carried it. Now it’s hanging in the closet and hasn’t been used for a long while but I’m still sorry to see the line discontinued.
Hi, do you still have the black multicolor speedy? If u are letting go, please let me know thanks
[email protected]
im selling one too if you didnt buy that one my ebay is gabrrum30
This line is exactly the type of thing that stops me from spending thousands of dollars on an LV Capucines, even though it is a beautiful bag. In my view, LV is the brand that has the biggest span along the tacky-to-beautiful spectrum. (Chanel is up there too, but no Chanel bag I’ve ever seen is as tacky as the LV multicolore line.)
Not even the Chanel Girl Bag?? That’s was just hideous!! Lol!
I have several small pieces in the black MC; cles, wallet, cosmetic cases and I love them. On a larger scale it’s not really my taste EXCEPT for the Noe. Guess I’d better get to shopping if I want to add that to my collection!!
I like this line even though it’s loud. However every time I see one of these bags I assume it’s fake. Noughties bottle rats, girls with ratty extensions, guys who would cover their carseats in fake LV print “leather”, and knockoff shoppers cheapened this print so much.
This is devastating news. I had an odd feeling all these months that they were going to axe this line of merchandise but I’d never thought the House of Vuitton would actually do it. :'( Monogram Multicolore has always been my favourite line since forever. Farewell, my love. </3
I have a white alma, black lodge and a black keychain wallet… I use the wallet single everyday since it fits my back pocket perfectly! I bought them because I was trying to collect a bag from each line. Hopefully they increase in value when the day comes for me to get rid of them.
I was hoping to get a black MC zippy coin purse before this happened. In fact I called LV last week and they told me this news which has long been rumored on the LV forum on TPF. I think they should have discontinued the bag and kept a small number of popular accessories. From the folks here though they don’t carry MC bags many still use their SLGs.
I’ve always found this line to be way too flashy and tacky. That said, back in the day, I did want a black speedy but could never afford one. I think I just wanted one because everyone (here) was getting one-the Purse Forum does that to us-lol! After all these years, they just look very outdated-it’s not timeless like the regular monogram print. I wouldn’t waste my money on any of these.
I like this line but because the monogram is lasered on it doesn’t last long! I have the mini Zippy wallet and looks like crap
I will miss this line as I own four pieces but have always preferred the Damier line anyway. Sigh the nostalgia. I’m just realising I don’t even carry an of the monogram multicoloure pieces I have now anyway so….
Back when the line was at its zenith in terms of It-bag status, I couldn’t afford it (and I never buy fakes). Now that I can, it just doesn’t appeal. I could see maybe a small accessory piece — a cosmetics case, for example — but there are plenty of other cosmetic cases around for a much lower price that I’d like just as much. OTOH, I am sad to see that my Trevi PM bag (damier ebene) is also being phased out. It’s a great bag, practical, attractive and works with all but really formal outfits. I looked at the new Greenwich, but as others have noted, its zipper closure is problematic.
It’s “Murakami”, not “Murikami”.
They suddenly have become more desirable now they are being discontinued. I’m now considering one too. maybe that’s the plan. Gemma http://www.jacquardflower.uk
like Louis Vuitton Monogram Multicolore Speedy 30 Bag
Bought my 1st and only piece in 2007. Never used it, but even today I can not just let it go. The colors are amazing, and although I am pretty sensitive to Paris hilton tacky (and her likes from that era), I do not find the Speedy 30 in Multicolore tacky. At all.
Have them all..it was unique…they are LassyM
Classy!
I am selling the bag originally bought at the store. I have the original box it came it with the matching wallet for 2500.00If anyone is interested it will be selling of Ebay or I can be reached on FB..
Hi Martinez Daisy Jae, do you still have the multicolor speedy? Please email to me at [email protected] if you are selling
Thank you
I have a Monogram multi-color bag with the matching wallet for $1800.00 if interested it will be selling on Ebay. Posting it today
I’ve been seeing this line on youtubers who show off their bags and I was not really fond of it. Well, not until I saw my friend’s mother wear this. It was so beautiful and it’s really saddening to know that Vuitton is discontinuing this line.
I like the Louis Vuitton Monogram Multicolore Alma PM Bag. Who wants to re-sell? 🙂
Hi! I always loved the large LV letter tote bag size. Both black and white. That is my favorite of LV bags! 💝⚜️👑⚜️💝