Don’t say we didn’t warn you, but over the next month or two, something confusing is going to happen: your favorite brand is going to try to sell you a backpack. Even if you’re not a student. Even, in some cases, if you haven’t been a student in several decades and you thought the designers you prefer knew you wouldn’t ever need one again.
Bag Trends(Page 3)
Yesterday was a truly dreary and bitter day in New York City (as they all have been lately, except for Super Bowl Sunday, because Pepsi paid for it to be warm, or something), but because fashion lives in an alternate universe, I was met by nothing but bright, eye-searing neon yellow when I opened up my browser to begin compiling post topics for the week.
If you’re not a person who keeps a tidy handbag, skip this post entirely – you don’t want the world to see the various and sundry receipts, loose change and tampons you have floating around down there. (I know what’s in there because I am guilty as well.) For the rest of you with better cleaning habits than us, clear handbags are back again for one more season of see-through fun.
We briefly touched on the trend of miniaturizing successful bag designs last spring, but now that we’re in the back half of January and it seems like warm weather may one day come again at some indeterminate point in the future, it seems like the number of designers who have decided to make everything tiny has expanded exponentially.
Every year around this time, the color experts (which I would think were a weird title, if my own title were not “handbag blogger”) at Pantone get together and inform the world of the color we’ll be wearing in the next 12 months, as the result of some trend forecasting and also Pantone’s desire to remind people who are not graphic designers that it exists.
Luxury accessories have an exclusivity problem. Because handbags are generally among a company’s most profitable and marketable product categories, most brands want (and need) to sell them hand over first in order to stay on the seasonal fashion treadmill. That’s a bit tricky, though, because one of the things luxury customers look for most in a new purchase is a sense of exclusivity; how do you sell lots of bags while still making every bag-buyer feel like she’s the only person in the world who has a particular piece?
We’re all well familiar with animal print by now; it’s been a general fashion trend for years and manifests itself on bags season after season. I suppose that the current trend for printing actual animal images on bags is a somewhat extreme extension of the classic animal print idea, but the finishing ends up being quite different.
When you consider the minimal, modern direction that fashion has been heading in for several seasons, plus the overwhelming success of the holographic leather trend, the emergence of mirrored metallic leather as a bonafide trend isn’t particularly shocking. Stiff and futuristic, high-shine mirrored finishes can only really exist in a fashion climate that encourages us all to dress like space ladies from Planet Street Style.