Every year, in addition to its new collection of seasonal runway bags, Louis Vuitton delights its avid collectors with a warm-weather capsule collection that is wearable and less formal. Known for putting a themed spin on its fan favorites, these capsule collections have become increasingly popular and highly sought after, thanks to their limited-edition appeal.
These new iterations of the Maison’s classics generate buzz and drive demand, pushing loyalists to rebuy bags they love in fresh iterations year after year—a collector’s dream. And if you need a reminder that Summer is indeed coming, Louis Vuitton is here to oblige.
You heard that right. The Summer 2024 capsule collection just hit; fans will eat this one up.
Trendy Takes on the Classics
While Louis Vuitton has focused on its iconic Monogram print in seasons past, revamping its classic LV logo in bright new hues and maxi print, for the 2024 capsule, Damier is having its moment in the sun. Damier, which is actually older than the brand’s ubiquitous Monogram Canvas, was designed in 1888 as a way to combat the brand’s highly imitated striped canvas.
While back in the early days, Damier was synonymous with the brand’s trunks, in modern handbag history the classic print appears on everything from handbags and accessories to shoes and more. Louis Vuitton Damierlicious reinvents a classic, offering an oversized version of Damier in a range of colorful hues that are perfect for the coming season.
Introducing Damierlicious
The Damierlicious print combines four pastel shades of Damier Giant Canvas juxtaposed with natural cowhide leather. It arrives on various silhouettes like the Alma BB, OnTheGo MM, Neverfull, and more. The collection sees two colorways—one features shades of blue and green, while the other combines pink, orange, and yellow.
Fun details are the finishing touches, like a colorful, shrunken-down version of Damierlicious that appears on an interior pocket of the Alma BB or the detachable zipped pochette included with the Neverfull. Check out more shop now via Louis Vuitton.
These are objectively beautiful and a great twist on classic damier!
I’m actually not the biggest LV fan but I think these are adorable. I love the colors.
These look so Destitute and go along with LV strategy of targeting poor people who want to pretend to look rich by carrying this junk
Although aggressively formulated, I agree with your point.
Mass-production luxury plastic with a high price tag.
This blog only talks about mass produced luxury. Do you think Hermès is not mass produced? Lol
How as the Hermès Birkin and Kelly’s are difficult to secure.
They are everywhere. They sell them every day and they have hundreds of stores. The scarcity effect is just an illusion… don’t be naive.
I’m not naive. It’s difficult to buy a Birkin or Kelly because of the process of purchasing many other items to “be offered” one. Condescension, such as you displayed, shows your lack of understanding, but a conscious need to appear superior.
Absolutely. The bags are the cash cows for the brands and MUST be produced in quantity to reach sales targets. If Kelly’s and Birkin’s were so scarce, why do I see them everywhere? (a few fakes trowel in not withstanding)
You see them everywhere besides your own closet! Hahaha
It’s called vintage/pre-owned.
You sound angry and frustrated.
LV do more of this! Make the bags colorful and fun instead of the same drab brown.
LOVE IT!
My SA called me when these hit the floor and I immediately went in to check them out…they are so beautiful in person and I ended up buying the Speedy 20! It’s just adorable!!!
Cute & Spring-y, but I can totally picture it getting dirty fast
Mild soap and a damp cloth will clean coated canvas right away.
LV is always something, but too many in the same time. maybe better buy one and wear it till the limit, then buy the new LV one, since it’s probably gonna keep recycling the same model with different color palette
Utterly agree with you. Well say! Louis Vuitton has been producing so much stuff without quality for years. Just another big mass produced company and so greedy
Saw one from the collection in the wild recently, the pochette Métis east west in Damierlicious. Looked good, a good bag for summer
I’m more of a structured bag fan; however, for every day, a Neverfull is just easy to use for work. I added this damierlicious to my carry-all-the-time taupe epi and have really enjoyed the spring vibe. I would have preferred if LV had done it in the blue/green combo but the pink/orange works great for summer, too. It’s a bag you buy for the fun of it, not a serious investment. And the zipper pochette inside is great to grab and go, too!
I love this collection and I did buy the Never full in the pink. It so fleshing and gives a great spring/summer vive. Great bag for work