For Nicolas Ghesquiere, who is used to throwing elaborate, buzz worthy fashion shows, this year’s Cruise 2021 presentation looked a whole lot different. The designer took the last few months as a reset and used this time to create a paired down, more relaxed collection that put a focus on the everyday aspects of fashion versus the more editorial side. The collection was presented in a series of snapshots at the Louis Vuitton studio in Paris. That being said, no detail was spared as Ghesquiere played with Louis Vuitton’s iconic Monogram motif, mixing colors with the shapes and suits from a deck of cards.
I looked somewhere that has been calling out to me for a long time, somewhere I hadn’t taken the time to go back to. To uncover one inspiration after another. This is an exploration of my creative identity. -Nicolas Ghesquière
As for the bags, the new handbags for LV Cruise take most of their inspiration from playing card games and their many forms. Fan favorites such as the Speedy, Petite Malle, Dauphine and Twist received colorful makeovers and various new iterations of these bags were seen throughout the collection bearing hearts, clubs and spades. Fun new novelty bags were showcased as well, like a playing cards chain bag and a heart-shaped monogram crossbody bag with a tiny painted heart and LV emblem, reminding us all of lighter times.
While mostly fun and playful, the shapes and silhouettes of the collection are, for the most part, very wearable. The collection is said to embark its viewer on a very personal journey through Ghesquière’s past, present, and the endless possibilities for the future, something that we can all relate to at the moment. View the bags below.
[Images via Vogue Runway]







It looks like Louis Vuitton and Kate Spade had a baby together-yuk! Neither classy nor whimsical, just terrible 🙁
The heart shaped bag!!
I KNOW!
This collection is so much fun! Love it!
Just beautiful! Ghesquiere is a genius
I like the Dauphine in picture 2. The vanity case is cute.
The rest is a little Kate Spade-ish. It’s a very novelty heavy collection. I’m sure the true Louis Vuitton collectors will eat this up.
Surprisingly, I really like most of them with the exception the deck of cards bag. I can see myself buying one, but until the world opens up, where do I wear it? ?
Las Vegas? ?
I love many of these bags. I had sort of sworn off LV and actually any bag purchases for the rest of 2020 but I may have to break my self-imposed rule.
Lucky for you the sale will go live in ’21. 😉
On the one hand, I’m like, ugh, do I really need a bag that looks like playing cards? On the other hand, I’m kind of a gambling/poker addict so… maybe I do? 🙂
the answer to your first question is apparently a resounding yes!!
This to me screams “we know the multicolour line is blowing up in the vintage markets but we can’t get the licensing to reproduce that line again”. And the bags that aren’t multicolour rip offs look so kitschy and not in a cool collectible way. This just doesn’t feeling like it will be cool or exciting 10 years from now the way the watercolour or Stephen sprouse collections have stood the test of time. Plus the inclusion of hearts into the actual monogram print gives off a counterfeit vibe
When will it be available for sale
Cerise speedy for me.
The watercolor speedy is the one that got away for me!
OOO! Some (not all) of these are FAB!!!!
the heart shaped one OMG!!!
If they remove that goofy face card on that speedy, I’m in. 🙂
Absolutely love the red white and blue speedy in the first picture. The rest are a bit too Monaco Monte-Carlo for me… a Vegas version… EDIT : I usually hate the fashion match that goes with most of the bags but I have to say I can see any woman wearing something as elegant as some of those clothing pieces. Très chic à la Française
The heart-shaped bag–what the heck took LV so long? It’s so darn cute!
For a whimsical cruise collection, I like. A fair few of these are winners. A handful of no’s but mostly a whole lot of fun updates.
Juvenile
Omg….they all looks so CHEAP and knock off collection. The heart shape bag definitely not functional design as I think it will have issue with zipper( as we know LV always have zipper issue / not smooth enough!! )
I still like Murakami’s multi colour monogram. Anyway another touchy collection by NG……
This collection is horrible. If you are a fan of the original multicolore collection this lacks the color that one had. The bags certainly don’t look like a high fashion statement. Can you say “HATED IT”
If this is the direction they want to go maybe he should see about relicensing the original and add a spin to it. That would be awesome.
Can they also make a limited edition agenda!!!!! We’ve been asking for years.
Glad I bought the Escale tie dye collection this year. I think this is too “theme” oriented. The little hearts are cute but I do not care for the playing card theme.
I can’t find any information on the blue twist bag I have to have it!!!!
my favorite crossbody