The 10 Most Important Bags in Modern Handbag History

These designs tell the story of how we got to the accessories-crazed fashion industry we have today

It’s become trendy for designer brands to emphasize their histories and heritages in an attempt to add value to their products and convince consumers that their prices are worth it, but when you look back at fashion history, there are a few modern handbags that stand out for the ways that their existences have shaped the accessories industry and how women (and men!) perceive, carry and shop for bags. As part of our continuing countdown to National Handbag Day, we’ve made a case for the best and brightest below.

[Editor’s Note: This post was originally published on October 8, 2014, but we’re revisiting it today because it’s one of our readers’ all-time favorites. Think of it as PurseBlog Classic!]

1. The Chanel 2.55 Flap Bag

There’s no other way to start this list. In February 1955 (hence the name), Coco Chanel created a bag that changed the accessories industry forever. The innovation? Shoulder straps. Those of us who ride the subway every day owe her an enormous debt.

Chanel Reissue 2.55 Flap Bag

2. The Hermès Birkin

By now, the story of the Birkin’s creation is well-known. Hermès CEO Jean-Louis Dumas sat next to Jane Birkin on an airplane once, and when he noticed the trouble she was having with her carry-on, he asked her what might make for a better bag. That was in 1981, and in 1984, the Birkin was born, eventually creating waitlists and credit card debts the world over. Three and a half decades in, it’s still widely considered the world’s ultimate bag.

Hermes Alligator Birkin

3. The Louis Vuitton Noé Bag
$1,440 via Louis Vuitton

Although it’s not Vuitton’s most famous or popular bag, the Noé, originally designed to carry champagne, paved the way for a zillion drawstring and bucket bags after it.

Louis Vuitton Noe Bag

4. The Fendi Baguette
$3,990 via Bergdorf Goodman

Over a decade ago, the Baguette was the world’s first It Bag. It became such a cultural touchstone that it was even used as an extended metaphor in an episode of Sex and the City; in the intervening years, Fendi’s accessories influence has only strengthened.

Fendi Sequin Bagette Bag

5. Chloé Paddington
$2,150 via Nordstrom

The Paddington will probably always stand as the ultimate It Bag. The design showed up at exactly the right time; Internet shopping and social networking were starting to make it easier than ever for people to obsess over hard-to-find items, and obsess they did.

Chloe Paddington Bag

6. Céline Luggage Tote

In the years after the Chloé Paddington craze had waned, a lot of industry people wondered publicly if the age of the It Bag was over. It was not; the Luggage Tote came on the scene in 2010 and almost immediately changed the proportion and structure of everything around it, inspiring Paddington-style wait lists (often with full payment required up front) six months in advance.

Celine Nano Luggage Tote

7. Balenciaga Motorcycle Bag
$1,835 via Neiman Marcus

No other line of bags has so clearly demonstrated the importance of developing the perfect, logo-free signature hardware. Balenciaga’s sparse mix of studs and buckles can fit neatly on a nearly unlimited number of bag shapes and sizes, which makes consumers far more likely to buy multiple pieces from a line instead of just one. Since the bag’s debut, a lot of other brands have tried their hand at it, but none as successfully as the original.

Balenciaga City Bag

8. Gucci Bamboo Bags
$3,800 via Gucci

Gucci’s bamboo-adorned bags were developed and released in an era long before celebrity fashion culture existed as we know it today, and they were arguably the first big celeb favorite, gracing the arms of famous women from Elizabeth Taylor to Vanessa Redgrave.

Gucci Python Bamboo Top Handle Bag

9. Hermès Kelly Bag

While pregnant, Grace Kelly regularly used her favorite Hermès bag to obscure her stomach from photographers. Not only did the move earn the beloved bag its name, but it got the Kelly a place in both fashion and celebrity history. In the modern era of endless paparazzi, the maneuver is still a favorite of press-addled stars.

Hermes-Crocodile-Sellier-Kelly-Bag

10. Judith Leiber Crystal Minaudieres
$5,695 via Neiman Marcus

Now that we live in a world full of bags made in the images of cereal boxes, cartoons, zodiac symbols and books, it can be difficult to remember that novelty luxury bags were once basically the lone province of one woman: Judith Leiber. The brand has turned everything from chihuahuas to bundles of asparagus into crystal-studded status clutches, and without all of that wonderful weirdness, the handbag world would likely be far more dull.

Judith Leiber Parrot Crystal Minaudiere

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jess

no fendi spy?

Amanda Mull

Although the Spy was popular, I don’t think it’ll be looked back on by fashion historians as more influential or important than other bags of similar popularity.

Natalie K.

I think they feature bags still in production. Spy was discontinued.

S

Pattington is not in production.

Natalie K.

Paddington was still in production at the time article was published, and it was available in Nordstrom (they did sort of “come back” for one season or so).

KellyB

No, because they look like ballsacks.

Jennifer

damn.

KathyB

LV Speedy should be on the list.

Amanda Mull

We debated whether the Speedy or the Noe should be on the list, but we went with the Noe because it created such a specific genre of bags.

KathyB

I still see Speedy’s out and about. I haven’t seen a Noe’ in ages.

Marms

I totally agree! The Noe started the “draw string” bag! Im a fan!!! The Mansur Gavriel bag wouldn’t here 😉

Natalie K.

Lady Dior is hugely missed here. Even such a specific designer as Judith Leiber made it to the list , but no Dior?

Megs Mahoney Dusil

We will do a part 2 soon – there are SO many majorly influential bags!

Natalie K.

Looking forward to it.

Grace

How about a good hobo? BV Veneta comes to mind, or Gucci Jackie. There’s a great exhibition about vintage bags and their influence on contemporary design at the Museum of Bags and Purses in Amsterdam, focussing on amongst other things the classic shapes that designers keep going back to. http://Www.tassenmuseum.nl/en

wbwbwb

HOW DID I MISS THIS MUSEUM?!?!

Ravenlucifer

faure le page, Goyard hermes hac

nita

Are you kidding?? Seriously.
i could have done thiS list better.

Cristina H

I’m ashamed (?proud) to say I have 7/10

Emily Lai

Good list. It would be interesting to see a revenue estimate associated with these influential products.

Joana Richard

Ok I think like the Hermes the Louis Vuitton have to have the speedy, I really beleive that its more star then the Neverfull and Noé! But I agree that the Noé Its there!

Sparkletastic

I pretty much can agree with this list. But of them, I only like the Chanel and Hermes Kelly.

Christine

Marc Jacobs Stam!

Lance Lenzi

i love that instead of being like “hey beautiful list! make another!” everyone just complains about what is missing. girl please, there have been a million it bags, these are just ten…..dont be so butthurt.

Lance Lenzi

so allow me to say hey! beautiful list! make another!

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