Louis Vuitton is no stranger to the art of collaboration, in fact, it’s interwoven into the brand’s core DNA. Louis Vuitton boasts an impressive list of partnerships, and the brand’s recently launched new collection under the creative direction of men’s designer Virgil Abloh is just another cool collab to add to the list. Introducing: LV x NBA.
“This collection celebrates the cultural contribution of basketball and its diverse characters, and the idea of relatability as a force of unity.” – Virgil Abloh
The first menswear capsule of the NBA under the artistic direction of Virgil Abloh was designed to explore a unique relationship between French craftsmanship and American sports. The collection features odes to Abloh’s unique design aesthetic and unites iconic LV monogram with the NBA’s recognizable emblem. While classic brown LV monogram is present throughout, the designer also introduces a sleek new take on this storied House motif in shades of cool grey with bold trim of red and blue, which is the perfect ode to the American tradition of sport.
In a more literal sense, some bags feature a cool netted detailing for the perfect on (or off) court accessory. The brand’s classic Keepall silhouette was redesigned internally to include an inside strap to hold a basketball with a flap system that reveals the ball behind a mesh net when it’s opened. Other bags from the collection include a reimagined Nil Messenger bag, an updated version of the ever-popular men’s Christopher backpack and more, in addition to various RTW and accessories. The collection overall celebrates and honors the values of relatability and inclusion, which are key notes of Virgil Abloh’s ultimate vision at Louis Vuitton. Shop the collection now via Louis Vuitton.com and check out more images from the partnership below.
I am a HUGE basketball fan, and I like this. I really want the white bag in picture three.
I literally second your comment word for word. The white bag caught my eye too and you know its going to be that smooth buttery leather.
Nope. Looks like fan day free gift.
I like this, but why does the model look so angry? Is that the image LV wants to portray? They aren’t the only design house since Gucci and Chanel does the same.
What about him makes you think he’s angry? I just see cool/aloof
He’s clearly frowning!
This is gonna do numbers when it drops
Omg another trash collection from VA…….it’s time for him to leave Louis Vuitton and sick of street fashion.
Looks like a free gift you would get when you buy perfume – when will they get a new designer? It’s been far too long of this mess for menswear
Right? Let’s slap an NBA logo on everything. That’s the best they can come up with?
That HIDEOUS suit covered with logos. The design team spent no time on that one.