Step Into the Coco-Coded World of Chanel Fall 2025

New campaign images offer a sneak peak at bags (and more) from the upcoming collection

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Matthieu Blazy will make his debut for Chanel at Paris Fashion Week Spring 2026 later this year. Still, while we wait, Chanel’s design studio is here to delight and entice with newness that feels quintessentially Chanel.

The house made its grand return to the Grand Palais last season, and with it came a collection that returned to Chanel’s distinct heritage and DNA. Ready-to-wear featured iconic tweed sets, and plenty of distinctly Chanel details like bows, ruffles, and pearls.

Chanel’s Fall 2025: A Celebration of Heritage and Timeless Style

Bags echoed a similar sentiment, returning to all of the details Coco herself loved—tweeds, pearls, and embellishments galore. Today, we’re here to share more as we await the arrival of Chanel’s Fall collection in boutiques, with new campaign images starring It-girl Mona Tougaard.

The Fall 2025 ad campaign is set in Paris, and like the collection, which is an ode to classic Chanel, the images feel like a step back in time with a distinct vintage aesthetic. The Chanel 25 continues to have its moment, appearing alongside a trendy east/west metallic top handle flap, an exaggerated oversized bow bag, and more.

Catch a sneak peek at Chanel Fall 2025 below!

Spotlight on the Season’s Must-Have Bags

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