Currently Coveting: the Byredo Circuit Medium Bag

Perfect for anyone who's had enough of the logo love trend

One of my professional goals for this year was to spotlight lesser known brands, and while oftentimes that means indie brands at a more contemporary price point, today I’m discussing a luxury brand that I very often forget even makes handbags: Byredo.

You may be familiar with Byredo thanks to their cult-favorite fragrance Gypsy Water. Founded in 2006, Byredo originally began as a maker of luxury perfumes, and its founder Ben Gorham was inspired by the link between scents and memories.

Though Byredo’s trajectory into handbags and luxury goods may seem a bit far off, it’s not uncommon for luxury brands to produce both categories, however typically the fragrance comes second. Regardless, the move into leather goods began in the late 2010s and was a natural progression for the brand. Byredo aims to “reinvent the world of luxury through a new approach”, and looking and its current bags it seems that they are doing just that.

Though Byredo is top of mind for me when thinking about luxury fragrances, I often forget that Byredo actually makes handbags as well. Recently I was scrolling through the rabbit hole that is instagram (I promise I’m doing this less—it’s another resolution), when I spotted a sleek bag with clean, sharp lines in the hands of an incredibly stylish woman.

You’ll likely be thrilled to know her follower count wasn’t equivalent to any number you’d kill to add to your bank account and thus wouldn’t be considered an ‘influencer’. I don’t even recall her account but I do recall the bag, it was Byredo.

I made a mental note and finally got a chance to check out some of their current bags. My eye was immediately drawn to the Circuit Medium Bag ($2,100). I immediately loved the clean lines and stitching, and was drawn to the bag’s overall sleek silhouette. Its lack of branding was also, quite honestly, incredibly refreshing.

The Circuit Bag is crafted of classic calfskin, and lined in luxurious lambskin. While I was drawn to the understated calfskin version, the bag also comes in a truly stunning painted python version. Take a look at more silhouettes from Byredo below.

Byredo Blueprint Bag ($4,200)

Byredo Best Coast Bag ($2,150)

Byredo De La Sac ($2,250)

Byredo Circuit Medium Bag ($2,100)

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Passerine

Too bad the python accented Blueprint and the pebbled black Best Coast are both sold out. Everywhere. Have you checked with the brand to see if they will be coming back in stock? It’s frustrating when PB promotes products that aren’t actually available (leaving aside the “you’re just not special enough to us” Hermes Birkin/Kelly lack of availability)

Cecilia Li

The REALREAL is selling one (but in the yellow patent leather) here
https://www.therealreal.com/products/women/handbags/satchels/byredo-medium-seema-top-handle-bag-7n6a2

Lori

These are great bags but the price point doesn’t work for such an unknown brand in my opinion. In order for me to consider buying one, the bags would need to be half their current cost. Again, just my opinion.

Ed

100% agree. Apparently they’re sold out anyway (as per the other commenter), but to me it’s not worth it. It’s not even a case of “I must have major designer accessories only”, it’s more that if it’s a “sleek quality, unknown brand” thing, then there are others at a muuuuch more reasonable price.

Aracelis

Acquire 90 bucks each day for working an online job from your own home or anywhere you like for several hours everyday… Get paid once a week… All what is required is a personal computer, internet, along with some free time… The most interesting part of doing work on the web is that I’m usually home with the youngsters. Don’t ignore this opportunity and try to react quickly. START TODAY >>>> yx.si/111

Nan

No, it’s my opinion too! I was about to write the same, but you summed it up very succinctly!

MademoiselleConnasse

“Ben Gorham was inspired by the link between scents and memories.” Groundbreaking.

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