It wouldn’t be inaccurate to call us handbag narcissists; if we can take some sort of pop cultural event and twist it just a little bit in order to find a new way to talk about bags, we’re all for it. We had a ton of fun with Purse Madness while college basketball’s March Madness was happening earlier this year, and now that the 2014 World Cup is well underway, we’re jumping into the fray with the PurseBlog Handbag World Cup.

Just as the rules differ between actual March Madness and actual World Cup, this is going to be a little different than what we did before. Instead of voting for a brand in general, we’d like you to pick the specific bag that you prefer in each of our head-to-head match-ups.

We’ve also assigned each brand’s bag a country, because it seemed more fun that way, not to mention more in line with the international spirit of the actual World Cup. After all, fashion is an international community, just like soccer.

Because almost all handbag brands come from one of four places, though, we’ve gotten a little creative and tried to include as many countries from around the world as we can. Chanel, for example, is representing Germany because Karl Lagerfeld is German, even though the brand itself is clearly French.

For all of our country match-ups and the reasoning behind them, check out our list below and then go vote on your favorites!

Germany: Chanel

Creative director Karl Lagerfeld is German.


Belgium: Dior

Creative director Raf Simons is Belgian.


France: Louis Vuitton

Louis Vuitton is incredibly French, of course, and creative director Nicolas Ghesquiere is also a native of the country.

France-Louis Vuitton

Spain: Loewe

Although owned by French conglomerate LVMH, Loewe was founded in Spain and is still headquartered there.


Italy: Gucci

Gucci was founded in Italy and is still headquartered there, and creative director Frida Giannini is also a native Italian.


Colombia: Nancy Gonzalez

Gonzalez’s brand is headquartered in the US, but she’s a native Colombian and sources her crocodile skins from the country.

Colombia-Nancy Gonzalez

Taiwan: Jason Wu

Wu was born in Taipei, Taiwan, before moving to Canada and eventually to New York City.

Taiwan- Jason Wu

United States: Coach

Dating back to its midcentury roots in New York City, Coach is arguably the American brand most closely associated with the country.

USA- Coach

England: Burberry

As far as fashion goes, it just doesn’t get any more classically British than Burberry, which used to outfit the country’s armed forces.


Japan: Issey Miyake

No designer is more closely associated with the super-modern Japanese aesthetic than Miyake.

Japan Issey Miyake

Brazil: Carlos Falchi

The New York-based designer, best known for his use of snakeskin, was born in Brazil.

Brazil- Carlos Falchi

South Korea: MCM

Although MCM was first founded in Germany in 1975, the modern revival of the brand by a South Korean company moved its headquarters to Seoul.

South Korea-MCM

Thailand: 3.1 Phillip Lim

Although Lim is Chinese-American, he was born in Thailand.

Thailand- 3.1 Phillip Lim

China: Balenciaga

Creative director Alexander Wang is Chinese-American, with strong ties to Chinese manufacturing.

China- Balenciaga

Philippines: Rafé

Contemporary designer Rafé Totengco was born in Bacolod City, Philippines.

Philippines- Rafe

Tunisia: Alaia

The Paris-based couturier and fashion legend was born in Tunis, Tunisia.