Fendi‘s Bag Bugs are more than just a handbag accessory–they started not just a trend, but an entire category of luxury products. The Bag Bug craze inspired other designers to create their own bag charms, some of which we looked at in great detail earlier this week.
Even though we are, of course, big proponents of buying a brand new bag, sometimes you don’t need a brand new bag. Maybe the budget doesn’t allow for one, maybe you just got a great deal at the recent seasonal sales and you’re set for a while, maybe you just don’t have the itch right now–whatever the reason, it happens to all of us sometimes.
Valentino has an enviable thing: a bag line so beloved that it doesn’t have to reinvent the wheel every season. For Resort 2017, though, the brand charts the most new bag territory we’ve seen from it in a while, clearly in search of a way forward from the Rockstud staples that have sustained it for years.
In a certain way, the rise and continued popularity of bag charms makes a lot of sense. Handbag are incredibly expensive, and although most bag charms aren’t exactly cheap, buying one to put on a more classic bag in your arsenal is a lot more cost-effective than buying a whole novelty bag that you may only use sporadically or for a single season.
The first run of the Fendi Karlito Bag Charm was so successful that I never actually saw one for sale anywhere, either online or in stores. The wait lists were long, and although Megs was able to get on one and get a Karlito of her own, plenty of people who wanted to carry the tiny, furry visage of Karl Lagerfeld were out of luck.
When the Fendi Bag Bug came along a few seasons ago, it practically created its own fashion category: the bag accessory. Although bag charms had had pockets of popularity here and there, especially in Asian markets, a high-end worldwide trend like the one going right now is something of a first, and consumers have more options than ever.
Just like last season, Fendi Bag Bugs are super-covetable and genuinely hard to find in a way that few things in the accessories world are right now. They sell out so quickly in stores that I’ve never actually seen one in person for sale, and when you search the term “Fendi” on Bergdorf Goodman’s website, it’s likely no coincidence that they’re the first thing that pops up to represent the entire brand.
Usually, Louis Vuitton artist collaborations are easy to describe. The French brand tends to err on the side of big, bold, graphic visuals, and subtlety usually isn’t a common trait among its collections with the likes of Stephen Sprouse and Takashi Murakami. To say that the twee, low-fi animation of the brand’s recent video, The Great Journey of Little Bagcharms, is unexpected would be an understatement. It’s a good kind of unexpected, though.
Vuitton teamed up with artist Christian Borstlap to animate this short film to fete the launch of the new Louis Vuitton Montgolfiere Bag Charm, a hot air balloon carrying a classic trunk. Even if you have little interest in the charm itself, the video’s old school line drawings and the sweet song that accompanies them are a nice little respite from your lunchtime food coma. Check out a larger picture of the charm and pricing information after the jump. (more…)