Humans are creatures of habit. We’re predisposed to find routines, create schedules and return to behaviors over and over again. Even fashion, which encourages newness and exploration, becomes somewhat rote over time. Most fashion people find a uniform for themselves as they spend more and more time thinking about style and what makes them feel like themselves, and at least for now, my uniform is pretty much set – a black (or black and white) maxi dress, silver sandals and my trusty Proenza Schouler PS1.

For those that love the Proenza Schouler handbag aesthetic, it seems the brand can do no wrong. The PS13 wasn’t as big of a hit as the coveted PS1 and PS11, yet the brand just released the Courier, and I’m sure it hopes the design will cause a buying frenzy like it’s predecessors.

But the question is, will you buy it?

If you thought that holographic and other color-shifting leather treatments would be an early-2013 flash in the pan, think again. The trend, which got going in earnest for Resort 2013 (so, in mid-2012, when those collections were first shown to the public), is back for Fall 2013, often in the form of dark, oil-slicked patent leather. The Proenza Schouler Mini PS11 Holographic Shoulder Bag, one of the most visible light silver holo bags of early 2013, is also back.

Reese Witherspoon was in fine spirits when the paparazzos caught her running errands in Santa Monica, but you know what they say: when you look good, you feel good. (Sadly that isn’t always the case for Reese, who always looks fantastic but doesn’t always look happy to see cameras. Still, it’s nice to see her smiling and laughing here, nonetheless.) You’ll notice she’s carrying a bright white Proenza Schouler PS1 Bag with gold hardware that pairs perfectly with her orange floral print mini, white blazer and hemp jewelry.

One of my absolute favorite things about Proenza Schouler is its penchant for approaching traditional fabrics with a super-technical, totally modern twist. My absolute favorite bag in my collection is a Proenza Schouler PS1 covered in a digitized Aztec-print blanket material, which is so intricate that I still haven’t tired inspecting it up close, over a year and a half after the initial purchase.

Don’t get me wrong, I still love Proenza Schouler, but I’ve been waiting for something that stands out a bit more than the usual. Yes, I want to continue adding Proenza bags to my collection, but I haven’t seen one in a while that got my credit card hand twitching. A variety of colors in the classic designs continue to be released, but it wasn’t until I saw the ombre effect on these bags that I started to feel the buying urge.

Proenza Schouler is a brand that’s followed a very lucrative handbag pattern, road-tested by innumerable other handbag brands in the past: fine a few basic bags that people love and then capitalize on their success for seasons to come by remaking them in different sizes, proportions and structures. Proenza’s primary example of this strategy is the PS1, of course – it comes in every version imaginable, from a billfold to a weekender.

Dakota Fanning was spotted two days ago on the first day of spring in NYC, toting her “Light Peacock” blue Proenza Schouler PS13 Bag. Kudos to Dakota for rocking the bright seasonal hues at the first available opportunity, despite the less than spring-like NYC weather. (We were just gushing about the new “Peacock Blue” Proenza Schouler blues last week!) You can grab this bag in 5 different shades for $2,250 at Proenza Schouler.

In fashion, sometimes the right color makes all the difference. I’ve held off on buying many a handbag because the color wasn’t just right; sure, the bag came in purple, but it was a blue-based purple, and I like it red-based. Or the bag was beautifully designed, but it only came in black or tan, and I just don’t see the fun in that.

If you peruse PurseBlog articles on Proenza Schouler, you will see that the entire team adores Proenza, and we say so often and without reserve. Right now, though, I’ve got a bone to pick with the brand; all I want to know is, why did they ruin a good thing with their beyond crazy hit, the PS1, by taking a tomboyish satchel and trying to turn it into a ladylike, chain-strapped shoulder bag?

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