If you are in the Northeast, then you are part of this intense heat wave we are all experiencing. I may be from South Florida, but there is something about the heat radiating off the buildings and through this concrete jungle that intensifies the temperature in a way I can not describe. Oh, and the heat cooks the smells that are notoriously part of the city’s allure into a rather unalluring mixture of garbage and sweat. If you’re going to visit, wait until fall.

Here is the good news: With summer knocking at the door, the duo behind Proenza Schouler created a beach bag and patterned towel to make all of these hot days worth a trip to the shore in style. I used to think splurging on beach goods was silly, but with so many fashionable options at a variety of price points, we should all put a bit of thought into our beach wear.


The Proenza Schouler Beach Bag features a drawstring top along with waterproof pockets and several mesh compartments. In fact, this bag looks like a streamlined and modern Speedo bag that I remember taking to swim practice for years as a kid. When I think Proenza Schouler bags I think PS1, and this design is far from that, but in a way that stays true to the brand’s image. If you like the Proenza aesthetic, this is the way to go. Price is $485.

Although of the two, the towel is what I would personally splurge on. For a day at the park or a day on the sand, a large comfy towel is a must and this Proenza Schouler Beach Towel gets the job done with a bang. Of course the price is totally hefty for a towel, but sometimes we all want to splurge a bit. Price is $145 via Proenza Schouler.

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  • Jonathan Hernandez

    Where can I buy this towel?!

  • Jonathan Hernandez

    Where can I buy this towel?!

  • 19yearslater

    The bag doesn’t seem like anything special but the towel is lovely.

  • chloehandbags

    Really like both, but especially the towel.

    Reminiscent of Space Invaders! :)

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