In the world of Jeremy Scott’s Moschino, nothing is ever what it actually is. That motorcycle jacket? It’s a handbag, or maybe a backpack. Those red and yellow arches are not actually a McDonald’s advertisement. That bag that looks like a Chanel suit and has the handles of a Chanel handbag? Chanel didn’t produce any part of it. Now, Moschino has taken a handbag and draped it around the neck of a basic black hoodie, because why not.
Although the full complement of goods from Scott’s first collection for the brand has yet to arrive in stores, it’s already a commercial success; the exceedingly commercial, aggressively referential bags, accessories and clothes largely disappear from retailers shortly after they become available, and celebrities (especially musicians, who tend to be the splashiest dressers on the star spectrum) have taken to the clothes like ducks to water.
This hoodie plays with the bag-as-status-symbol trope by attaching it front-and-center to a relatively average, oversized black hoodie; the bag’s gleaming gold nameplate is exposed for all to see, no side view required.
Because the bag is probably heavy on its own (let alone with stuff inside it), the wearer can detach it and carry it like a normal shoulder bag once the visual gag has been noticed and appreciated by onlookers. If you lack the three grand to drop on a gag piece, you’re in luck: you can wear virtually any handbag around your neck and get exactly the same is-this-person-okay look from those around you.
If you’d rather have the original, you can pick it up for $3,295 via Net-a-Porter.