Louis Vuitton Fall 2014 Ad Campaign 3

If you need a demonstration of how differently Nicolas Ghesquiere sees Louis Vuitton than predecessor Marc Jacobs, look no further than the Louis Vuitton Fall 2014 ad campaign, Ghesquiere’s first at the brand, which was unveiled by Women’s Wear Daily yesterday. The photos, shot be legends Bruce Weber, Annie Leibovitz and Juergen Teller, are quite the departure from the LV we’ve known for over a decade and a half.

The photos feature models Freja Beha Erichsen, Liya Kebede, and Jean Campbell, as well as actress Charlotte Gainsbourg, and Vuitton is saying that Ghesquiere gave each photographer artistic license to depict the collection in whatever ways they chose. Indeed, each photographer’s style is immediately recognizable, from Weber’s outdoorsy black-and-whites to Leibovtiz’s soft portraiture. All of the photos lack the heavy glamour that Jacobs often brought to the brand and instead favor a subtler, more retro approach that’s more about mood than product.

Check out the first four ads from the campaign below.

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  • Elle

    I like the photography more than the product.. Nothing about these pictures makes me want to go buy the bags or the attire.

    • edia

      well then i guess the photography aint that good after all

      • MichelleChristiecuf

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        on the internet . more info here R­e­x­1­0­.­C­O­M­v

  • http://www.thegracefulshopper.com/ Graceful Shopper

    Love the second bag…is the red and white check a new canvas pattern? Interesting that none of the bags are plain leather…looks like they are keeping the canvas look.

    • MarkCValdez

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      • http://www.thegracefulshopper.com/ Graceful Shopper

        ??

  • Zezza

    Hum …. What’s it about, the photography or the handbags ….. Mixed messages here LV.

  • http://mmck.us Jery McKinney

    AMAZING!!!

  • bir

    elll its between celine and Balenciaga and the truth is the way the product is depicted is ……well not helping much

  • louch

    I was too busy looking at the car to even notice the bag in the 2nd one (and I yes, I’m a chick)!!!

  • Abbi

    I think this demonstrates LV commitment to art-art which in turn creates and designs bags etc so showing of some artistic flare doesn’t hurt the brand and actually i like the fact this campaign isn’t trying to shove things in my face.
    Refined and elegant.

    • MarkCValdez

      Google is paying 80$ per hour! Work for few hours and have more time with

      friends & family! On tuesday I got a great new Land Rover Range Rover from

      having earned $4151 this last four weeks… Its the most-financialy rewarding I’ve

      had. It sounds unbelievable but you wont forgive yourself if you don’t check it

      ———————————————————-

      Here ­­­­­­­­­is ­­­­­­­­­I ­­­­­­­­­started,——,, http://WWW.Buzz37.COM….

      ———————————————————-

      GO TO THE SITE AND CLICK NEXT TAB FOR MORE INFO AND HELP

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