Fendi Be Baguette Bag Taupe

I’ve often wondered, both aloud on here and in my own head (yes, I have many a handbag-related thought in my downtime) when, exactly, Fendi would modernize the original It Bag, the Fendi Baguette, to reflect what’s going on in accessories design right now.

Fendi 2Jours Mink and Leather Large Bag

I’ve said it before and I’ll say it again: Don’t sleep on Fendi. Karl Lagerfeld’s creative direction at Chanel may get more media attention, but the things he’s been doing with color, texture and tech-inspired fabrications and textiles at Fendi for the past few seasons are, at their best, a fascinating look at the technicolor future of mass-market luxury.

Fendi Brazil Baguette Bag

While there have been plenty of recent designs that continue to place Fendi firmly on our handbag radar, none has had such a lasting influence and effect on fashion as the Baguette. No matter how many new bags follow, there is something so special about the Baguette that makes it continue to shine as the star of the Fendi show.

Reese Witherspoon carries a Fendi 2Jours Tote (5)

Here’s Reese Witherspoon shopping at a Whole Foods in LA (where the daytime lighting is strangely perfect), carrying a paper bag of fresh flowers and other goodies in one arm and an orange Fendi 2Jours Tote on the other. I suddenly have a fiendish urge to buy something orange.

Fendi Jelly Flower Baguette Bag

We’re all about radical truth-telling in these parts (ok, maybe it could be more accurately termed as radical opinion-sharing), and honestly, I don’t really like the Fendi Baguette, as a bag concept. I like that the size proportion of the bag’s body makes it ripe for embellishment, and I like all the creative things that Fendi’s done with it over its decade-plus lifespan, but I really wish that the Baguette would get re-imagine as a crossbody.

Fendi Fur Bags for Fall 2013 (17)

Of all of the fraught issues in fashion (and believe me, there are plenty), fur is probably one of the most fraught. It has both ardent defenders and detractors, but mostly, luxury consumers are somewhere in the middle, just like yours truly – aware of the ethical issues with wearing fur, and not necessarily a fur customer, but also not constitutionally opposed to someday becoming a fur customer, were the right piece to cross our paths.

Fendi Colorblock 2Jours and Pierre Hardy Sandals

Sometimes, there’s virtue in not quite matching. Often, I look at people wearing multiple pieces that are obviously from the same collection and see someone that would do well to think a bit harder about how to assemble an outfit. (There are, of course, exceptions.) People who’ve found their stylistic sweet spot often look great because they successfully combine pieces that don’t intuitively belong together.

Fendi 2Jours Studded Neoprene Tote

Spotting a bag that you really, truly adore during a fashion show is one of the most agonizing things about working in this business. You know it’ll take six months for the object of your affections to even become nominally available, and when it does, the price will, in all likelihood, make you dizzy.

Fendi Spring 2013 Baguettes

If you’re a frequent visitor, you probably remember reading about Fendi’s anniversary push for the Baguette over the past six months. 2012 marked 15 years for the first-ever It Bag, but the celebration is continuing into Spring 2013 with a bunch of incredibly intricate versions of the Fendi Baguette, some of which are brand new, others of which are re-releases of popular iterations from years past.

Fendi Spring 2013

Every season, I wait for that first handbag collection that truly excites me to debut on the runway. The designer almost always changes season to season, and sometimes it doesn’t happen until well in to Paris Fashion Week. For the past two seasons, though, it’s been Fendi that struck first – the Fendi 2Jours Tote is not only excellent as a neutral-colored day bag, but it lends itself to embellishments and reinterpretation many times over, which makes for an excellent runway bag.

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