First Chanel moved into online sales with its sunglasses, and following in its footsteps is Dior, one of the last premier-luxury brands to hold out on e-commerce. In a world where shopping online has become many consumers’ preferred method, it was only a matter of time before Dior took the plunge.
Now through December 31st, exclusively at Bergdorf Goodman, you can shop a variety of footwear from the brand’s Resort 2016 collection. WWD reported that according to LVMH executive Pamela Baxter, “Dior has no concrete plans for rolling out its own e-commerce. The company will use the Bergdorf partnership as research.”
We can only hope that research eventually leads to the brand’s ultra-covetable handbags being sold online as well. In the meantime, we’ll gladly settle for shoes.
If you want to shop the Dior’s slip-on sneakers, loafers, laser-cut pumps and flats, there’s no time like the present at Bergdorf Goodman.