Here’s Jessica Alba, out and about in LA, carrying her own pale pink Louis Vuitton Soft Lockit Bag. She’s at least the fourth major celeb we’ve caught carrying one in the past month. In fact, we just saw Charlize Theron carrying the same bag last week. This bag is sold out on the Louis Vuitton website, but should be available in stores for $4,250 in July. Jessica Alba is a long-time LV fan, and you can see the bulk of her designer handbag collection in “The Many Bags of Jessica Alba” and “The Many Bags of Jessica Alba, Part 2.”

I think it’s fair to say at this point that Louis Vuitton is putting a huge marketing effort behind its latest marquee bag. The brand has made no bones about its efforts to make over its image in a more subtle, high-end way, and getting bags like this one in front of as many people as possible, via both advertising and celeb placements, seems to be a big part of that strategy. Is it working, PB readers? Do you feel strangely compelled to acquire a Soft Lockit?

Ok, so maybe this is not the most pressing breaking news ever, but we follow Hilary’s bag collection pretty closely and immediately knew that this Chanel bag was a brand new addition to her collection. Here’s handbag collector supreme Hilary Duff, walking down the middle of the street in West Hollywood, wearing overalls and carrying a new, cherry red Chanel Boy Bag. (Yes, overalls and Chanel. It’s happened. And I don’t hate it.)

We just saw Hilary with a gold Chanel Boy Bag mere weeks ago, so it’s safe to say the Boy is clearly Hilary’s bag of choice for this season. We all know Hilary used to act and sing and such, but now acquiring designer handbags is basically her full-time gig. (That, and motherhood.) You can see her insane Chanel stash in “The Many Bags of Hilary Duff” and “The Many Bags of Hilary Duff, Part 2.”

Here’s actress Olivia Munn, leaving Joan’s on Third in West Hollywood, carrying a beautiful, natural leather Proenza Schouler PS11 Bag. Notice how she’s artfully paired it with a simple button-down shirt tied at the midriff, plus a breezy, partially transparent pleated maxi skirt. This is how you do summer, people! You can find Olivia’s PS11 for $1,950 at Proenza Schouler.

Megs just spotted Olivia palling around with Lupita Nyong’o, Julianne Moore and other stars at the excessively classy Veuve Clicquot Polo Classic in New Jersey last weekend. Olivia is a pretty exquisite dresser, and she has an appropriately exquisite collection of designer handbags. You can check out all of her best looks and bag picks in “The Many Bags of Olivia Munn.”

You may have heard that Kylie and Kendall Jenner have recently released a new sci-fi novel. I was going to say that they “wrote” it, but that seems like it would be a generous description of their relationship to the book. Instead, we’d like to spend a little time talking about something that the Jenner girls have a more obvious expertise in: designer handbags. Both of the youngest sisters in the Kardashian-Jenner clan take after their older sisters when it comes to a love for Celine, Givenchy and especially Balenciaga. (more…)

Here’s Marion Cotillard in NYC, enjoying a milkshake from Shake Shack (something that everyone must have when visiting, IMO. Black and white is the best flavor.) and carrying a pastel blue Dior Miss Dior Mini Shoulder Bag. Not only is Marion Cotillard quintessentially French and therefore a perfect fit for the brand, but she’s had a long-running professional relationship with Dior. Marion has been the face of Dior’s Lady Dior campaign for several years now.

Marion is of course in town for the CDFAs, which took place Monday night. It was quite a headline-generating affair, what with Alexander Wang bringing Mango as his date (yes, the SNL character portrayed by Chris Kattan) and Rihanna showing up in a sparkly, completely transparent Adam Selman gown. (No one upstages Mango! No one!) Marion had the honor of presenting an award this year and wore a little lacey something by Dior just for the occasion, of course.

Although the most notorious outfit at last night’s 2014 CFDA Awards didn’t include a clutch (if you’ve seen photo’s of Rihanna’s dress from last night, you know it didn’t include much), we found plenty of attendees who carried beautiful little clutches and evening bags from both their designer dates and other brands. Below, check out a selection of the best. (more…)

Here’s heiress Nicky Hilton, strolling past the abandoned Target shopping carts and graffitied brick walls of downtown Manhattan with a Chanel Boy Brick Clutch. These little bags cost nearly ten grand, and they are particularly hard to come by at retail stores, so they’re usually reserved for special events and formal occasions. (We saw Nicky carrying this same Boy Brick Clutch to a movie screening back in March.)

It’s highly unusual to see a Boy Brick Clutch paired with such a low-key, casual (but extremely cute) outfit, but of course, the Hilton sisters are not at all adverse to carrying $10K bags anywhere they please. Nicky’s edition of “The Many Bags of…” remains one of our most prolific editions of the series to date, and even though it only hit the blog last year, a follow-up post is probably already warranted.

Here’s Charlize Theron, arriving at LAX with her son Jackson and boyfriend Sean Penn, carrying a Louis Vuitton Soft Lockit Bag. The Soft Lockit is a brand new launch for Louis Vuitton, and Megs penned an extensive review of this reinvented LV classic earlier in the week. The Soft Lockit does, of course, come with a very A-Lister price tag – you can purchase it for $4,250 at Louis Vuitton stores. It’s not currently sold online.

If we were to create a handy infographic of “Celebrity Designer Handbag Endorsement Rankings,” Charlize Theron would be standing on the same pedestal with Angelina Jolie. Both women do a superior job of evading the paparazzi, and from what limited photographic evidence that we do have, it seems that neither of them rotate their bags nearly as often as the Reese Witherspoons or Hilary Duffs of the world. Speaking of which, we saw Reese Witherspoon with her own Soft Lockit just last month.

Here’s model/actress/exquisite dresser Rosie Huntington-Whiteley, heading into a London studio for a shoot, carrying a Givenchy Lucrezia Bag. This Lucrezia looks a little flashier than most because of the chain trim, which is quite the contrast to the white Dolce & Gabbana bag we spotted Rosie carrying at Cannes. You can find Rosie’s exact Givenchy Lucrezia for $2,995 at Neiman Marcus.

Cannes was absolutely overrun with supermodels and fabulous designer handbags this year (and probably every year), and you can see all of our favorites in “The Many Bags of Cannes Film Festival 2014 Attendees”. Rosie also has her very own edition of “The Many Bags of…”, of course, and she’s probably due for a follow-up “Many Bags” sometime in the near future.

Here’s Jennifer Garner, out and about in LA, carrying a Mansur Gavriel Small Tote in the camello/azzurro color combination, which pops quite nicely with her bright blue cardigan. Mansur Gavriel bags are currently sold out, but the next deliveries are expected to hit stores in July. In the meantime, the larger version of the tote is back-ordered at Bergdorf Goodman through December. You can bide your time by taking a gander at the rest of Jennifer Garner’s designer handbag collection in “The Many Bags of Jennifer Garner.”

Supply and demand issues are prone to arise when any up-and-coming brand experiences an explosion of sudden popularity. (Although scarcity has always been a vital component of the “it” bag algorithm.) We’ve talked to the fine folks at Mansur Gavriel, and they assure us that they’ve increased factory capacity for Fall 2014, so it might be a tad easier to come by one of their bags in the near future. You can see all of their exterior/interior color combo offerings here, and you can peruse Mansur Gavriel’s Fall 2014 styles as well.

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